Broadcasters: can you ‘future-proof’ your viewers?

I have just arrived in Kuala Lumpur, the Malaysian capital, to participate in and speak at Asia Media Summit 2007.

It’s Asia’s largest annual gathering of broadcast media’s movers and shakers — for the next few days, TV and radio network CEOs and managers will hobnob with programme producers, researchers and a few, carefully invited media activists. They will discuss many issues of common concern – from media freedom and copyrights to keeping up with new technologies.

TVE Asia Pacific is once again co-sponsoring the Summit, which is one of the most important events of our calendar. Among the development issues to be addressed in plenary sessions or pre-summit workshops are ICTs, community radio and effective communication of HIV/AIDS.

Here’s our promo advert for the event:

TVE Asia Pacific to co-sponsor Asia Media Summit 2007

I will be reporting from AMS 2007 for the next few days.

Author: Nalaka Gunawardene

A science writer by training, I've worked as a journalist and communication specialist across Asia for 30+ years. During this time, I have variously been a news reporter, feature writer, radio presenter, TV quizmaster, documentary film producer, foreign correspondent and journalist trainer. I continue to juggle some of these roles, while also blogging and tweeting and column writing. View all posts by Nalaka Gunawardene