Michael Jackson: A tale of two moonwalks (and a ‘Thank You’ from the Ayatollahs)

While Apollo astronauts conquered the Moon, Michael Jackson took over the Earth...
While Apollo astronauts conquered the Moon, Michael Jackson took over the Earth...

What a pity that Michael Jackson missed the 40th anniversary of the first Apollo moonwalk by only a few weeks.

He was only 10 when Apollo 11’s Neil Armstrong took that historic first lunar step on July 20, 1969 and was probably among the 500 million people — the largest TV audience the world had known at that time — who watched it live. Fourteen years later, Jackson would invent his own kind of ‘moonwalk’.

First performed for his song ‘Billie Jean’ on a U.S. TV show in March 1983, Jackson’s dance technique that gives the illusion of the dancer stepping forward while actually moving backward gained worldwide popularity and became his signature move.

Like that historic ‘moonwalk’ 40 years ago, Jackson’s untimely death on June 25, 2009 created ripples that was felt worldwide. News of his sudden death crashed some news or social networking websites, and stalled others. Even the mighty Google, now the world’s largest media operation, slowed down; Google News was inaccessible for a while.

This is the opening of my latest op ed essay, inspired by the media and public reactions to Michael Jackson’s sudden death. Titled ‘King of Pop Moonwalks to Online Immortality’, it has just been published by the Asian Media Forum website.

I must admit that I’m more a fan of the original Apollo moonwalk than Michael’s version. I was three and a half years when the first Moon landing happened, which remains my earliest childhood memory that can be traced to a specific date.

Moonwalking all over the news - Cartoon © 2009 Creators Syndicate
Moonwalking all over the news - Cartoon © 2009 Creators Syndicate
All the same, as an observer of media and popular culture trends, I have always been interested in the Michael Jackson phenomenon. The crux of my new essay is captured in this para: “He was not the world’s first mega-star — in the zenith of their careers, the Beatles and Elvis Presley were similar globalised cultural icons. But two waves of communication technology, arriving in quick succession, propelled Jackson to unprecedented heights in popular culture: satellite television and the Internet.”

I look back at how these twin technologies transformed far-away Jackson into a local icon across Asia. I also recall a 2001 documentary named Michael Jackson Comes to Manikganj. Directed by Indian journalist Nupur Basu, it probed how far and wide satellite television was influencing and impacting culture, society and even politics of South Asia. (Full disclosure: I was interviewed on the film, along with nearly two dozen other South Asians.)

Read Nupur Basu’s own recent recollections of how she came across Michael Jackson in remote parts of South Asia, courtesy satellite TV.

The essay ends noting how Jackson could not quite ride the Internet wave the way he did the satellite TV wave. I share my thoughts on how the world’s online population — now over 1.5 billion people according to one estimate — reacted to the news that King of Pop was no more.

The news created a data tsunami of its own on the web, which incidentally – and half the world away – provided a much need respite for the Ayatollahs of Iran…Read the full essay and find out why!

Read earlier blog post: 26 June 2009: Michael Jackson (1958-2009): Mixed celebrity, entertainment and good causes

Tabloid science maybe imperfect, but it’s still better than no science coverge!

WCSJ London

Raised on popular culture, I have always been an admirer of tabloid journalism – which means using popular formats to reach out to a mass audience in newspapers or broadcasting. There’s nothing inherently wrong with this: we might even argue that the tabloid approach is the only way to achieve truly mass media (with all else being niche media reaching to smaller demographic groups).

So I was delighted to be on a panel with two leading British tabloid journalists and a popular radio host from South Africa during the 6th World Conference of Science Journalists held in London from June 30 – July 2, 2009.

We had to address this question: Does science coverage in the media need to be highbrow?

My own, personal answer is NO — it need not be! And I’ve spent a good part of my two decades of work in the media experimenting and showing that communicating science can be fun — both for us communicators and our audiences.

But I pointed out that science is still being covered in sections of Asian media in the more traditional, classical way, just like science itself is still an elitist pursuit in many of our societies.

L to R: Paul Sutherland, space correspondent of The Sun, UK; Christina Scott, radio and web journalist, South Africa; David Derbyshire, Environment editor, The Daily Mail, UK; Nalaka Gunawardene, Director/CEO, TVE Asia Pacific
L to R: Paul Sutherland, space correspondent of The Sun, UK; Christina Scott, radio and web journalist, South Africa; David Derbyshire, Environment editor, The Daily Mail, UK; Nalaka Gunawardene, Director/CEO, TVE Asia Pacific

I said: “We might call this coverage ‘broadsheet approach’ in print; or ‘bluechip documentary’ format on television. And they are both unsustainable! They are also endangered in these hard times for the mainstream media in most economies.

“So going the tabloid path is a practical and pragmatic way to deliver science stories and science information to a mass audience or readership. We’re doing it in different ways in the Asian media!”

In my remarks, I gave some examples where science is jazzed up (rather than dumbed down) for popular consumption on Asian television. For example, how solar and lunar eclipses provide fodder for endless stories on our numerous news channels. Such coverage, fleeting and superficial as it might often be, takes the wonders of science and Nature to more people than anyone else can.

I argued that the path to the mass audiences in Asia is through news, sports and entertainment programming. We have our own niche, factual channels – Discovery, National Geographic, Animal Planet and their local equivalents. They have a loyal but small audience. They do excellent work. But where numbers are concerned, they cannot – yet! – compete with the outreach and appeal of broadcast radio, TV and newspapers. Neither can the online and mobile media, even though their outreach is growing fast.

Things don’t always go right, however. Doing wall-to-wall coverage of news demands producers and reporters to tackle a variety of topics and subjects — including specialised science stories. Some handle this better than others. In their race for ratings and revenue, a few ‘dress up’ the stories a bit too much.

Television science: aspiration or reality?
Television science: aspiration or reality?
A good example was how some Indian news channels handled the so-called ‘Big Bang experiment’ in September 2008, when the Large Hadron Collider (LHC) was commissioned. The mega-science experiment was interesting in its own right, but it wasn’t apparently exciting enough for at least two channels — Aaj Tak and India TV. Their coverage running up to the event speculated about its “catastrophic effect on the world” – effectively end of the world.

Their coverage caused panic, which led to at least one attributable death. This prompted the Indian Ministry of Information and Broadcasting to caution the channels for spreading “misinformation, fear and horror” among viewers. It advised the channels to exercise restraint in presenting such issues.

I call this the ’24/7 TV Deficit’ in Asian broadcasting. The long term response to this is to invest in training and capacity building of journalists and producers already working in the media. For the most part, they learn on the job, making mistakes on the air. This is far from ideal.

Here’s how I summed up: ‘Tabloid science coverage’ – in print or broadcast – may be imperfect in some ways. But our choice is either that, or nothing. Our challenge is to make the process and product better as we go along.

We urgently need to unleash scientific knowledge and understanding in matters of public interest and public policy. We can’t afford the ALL or NOTHING approach.

24/7 TV Deficit: When more (channels) gives us less (news)…

WCSJ London

When Cable News Network – or CNN – was launched in June 1980, it became the first network to provide 24-hour television news coverage, and the first all-news television network in the United States. Most people didn’t believe it would last for long, for they could hardly believe that there was enough news to fill all hours of the day and night.

They had reasons to be skeptical: at the time all major TV channels and networks in North America, Europe and elsewhere carried an hour or two of well-packaged and well-presented news bulletins per day. Viewers looked forward to these bulletins, when able and amiable anchors like Walter Cronkite – ‘the most trusted man in America’ – entered their living rooms for an update and reflection on the day’s events. A leader had to be assassinated or men had to walk on the Moon for this routine to be broken…

CNN founder Ted Turner changed all that. He proved the skeptics wrong, and blazed a new trail in broadcast journalism. In his wake, dozens and now hundreds of all-news channels have emerged, providing a cacophony of coverage and punditry as never before seen.

Saturated with news on TV? Reach out for this relief!
Saturated with news on TV? Reach out for this relief!

One of the early, unofficial expansions of CNN was ‘covering news needlessly’. This was sometimes necessary to fill 24 hours a day (or 1,440 minutes) and 7 days a week (or 168 hours). The channels say repetition is meant to give the chance for any viewer to catch up on the news whatever time she tunes in. But the question remains: is there so much news to fill not only 24/7 but hundreds of such channels?

The answer is both yes – and no. It all depends on the definition of news, and what each channel considers to be in the public interest. We won’t get into that big debate here. But the fact remains that, at least where the numerous all-news channels in Asia are concerned, they often struggle to fill their air time – and not always very successfully.

And do we have an abundance of such channels. India alone now has more than 60 all-news channels catering to a billion+ audience in dozens of languages…and more keep popping up. Elsewhere in countries such as the Philippines, Pakistan and Thailand, there have been similar channel explosions in recent years. This is partly triggered by media liberalisation which allowed local and foreign private companies to enter the broadcast sector that earlier remained a state monopoly.

Aryn Baker of TIME
Aryn Baker of TIME
But more channels has not necessarily meant better coverage of news. There was a perceptive observation by Time magazine’s Aryn Baker in a recent essay she wrote in June 2009 about the state of Pakistan’s media. In her essay titled Casualty of War, she noted: “In 2002, the then President, General Pervez Musharraf, permitted private TV stations to broadcast news instead of just the state-owned Pakistan Television Corp. At the time, Musharraf’s deregulation was hailed as a significant step for the nascent free-press movement; indeed, today there are more than 30 nongovernment TV stations in the country. As TV stations proliferated, I argued that increased competition would force the emergence of a strong, ethical and responsible media corps. But there simply aren’t enough well-trained and -informed local journalists to supply the dramatically greater number of media outlets. I also assumed that consumers would gravitate toward truth. Instead the bulk of readers and viewers seem comfortable with sensationalism and xenophobia — as reflected by an April poll conducted by Gallup Pakistan revealing that 76% of Pakistanis “believe Pakistani media [are] unbiased to a great or somewhat extent.” In other words, Pakistanis like their media the way they are.

Baker cites examples where the print and broadcast media in Pakistan regularly rumour and peddle conspiracy theories as news. She ends with a strong plea: “Pakistan’s press needs to take a hard look at itself and its level of professionalism. Only then will it live up to its potential, and only then will Pakistan get the media it deserves.”

Shooting the news...
Shooting the news...
I couldn’t agree more. Having cheered the collapse of state broadcasting monopolies across Asia in the 1990s, I have very much felt the same way about news channels across the region (here I’m talking about the English language channels only, which are outnumbered in most markets by local language channels). While there are a few news channels that stand above the rest, a majority would come close to what Aryn Baker describes for Pakistan.

Speaking at the 6th World Conference of Science Journalists held in London in early July, I called this the ’24/7 TV Deficit’ in Asia’s broadcast media. In summary, it is this: In the developed world, all-news channels like CNN evolved over time, building capacity and experience along the way. In emerging Asia, news channel explosion hasn’t allowed time for such evolution – so skills and resources are spread too thin. There are genuine limitations of competence and capacity. Sometimes this leads to sensationalism or distortion.

I said: “The long term response to this is to invest in training and capacity building of journalists and producers already working in the media. For the most part, they learn on the job, making mistakes on the air. This is far from ideal.”

Communicating disasters on film: Experts, please don’t cross this line!

Global Platform bannerExperts should let film-makers produce professional films in simple terms that are more appropriate for public audiences, instead of trying to produce films that have little chance of being broadcast or distributed in other ways. There is a role for technical experts – but that’s not in the crafting and directing of films, but in providing the knowledge, clarifications and guidance to film-makers and journalists who are professionals in communicating complex issues to non-specialist publics.

Self-evident as it may be, these home truths are well worth reiterating every now and then — especially to experts and officials who keep forgetting them (sometimes with disastrous and expensive results!). So I was very glad to read that these points were emphatically made at a ‘film debate’ held in Geneva last week.

The occasion was a panel discussion, ambitiously titled ‘The role of film-makers in promoting climate change adaptation and disaster risk reduction stories’. It was held on 17 June 2009 as part of the Second Session of the Global Platform for Disaster Risk Reduction in Geneva.

Moderated by the well known journalist, writer and producer Edward Girardet, from Media21, Geneva, it involved five panelists drawn from media/communication sector and the disaster/humanitarian sectors. Among the panelists was my colleague Robert Lamb, director of One Planet Pictures, UK, and consultant producer with dev.tv, Switzerland.

The debate’s premise was simple: So far much of the thrust of the film industry, NGOs, UN organizations and media in portraying disasters and climate change has focused on outcome – which is more visually stimulating – rather than showcasing vital prevention and adaptation solutions. This is necessary, but not sufficient. What can be done to improve the interaction between the film/news industry and leading organizations dealing with disaster risk management and climate change adaptation on a daily basis?

Interviewing tsunami survivor in Tamil Nadu, India - image from TVEAP
Interviewing tsunami survivor in Tamil Nadu, India - image from TVEAP
This was similar to the approach we had in TVE Asia Pacific’s Communicating Disasters project in Asia (2006-2007). We too explored the common ground for these two sectors, with their distinctive needs, and asked how the two can support each other without stepping on each others’ toes.

The same discussion continued in Geneva. I’ve limited information on what actually transpired during the debate, and am hoping someone will soon write it up. For now, here’s a summary adapted from UN-ISDR daily coverage (the official language is theirs, not mine):

“More than 150 participants attended a thought-provoking film debate. The five panelists discussed how to enhance the interaction between the film/news industry and leading organizations dealing with climate change adaptation (CCA) and disaster management to increase CCA visibility which is very limited today in film productions.

“Eight short films were presented during the session, among them a short trailer of ‘An Inconvenient Truth’ and a CCA film shot in Burkina Faso produced by Christian Aid. After identifying a number of challenges due to their formats and audiences, film-makers and experts agreed it was important to work more closely to make more films on the solutions offered by CCA.

“Film-makers suggested that experts should let them produce professional films in simple terms that are more appropriate to their audiences and focus on bringing expert knowledge to enrich the content of their current productions instead of producing films that have little chance to be broadcast or distributed.”

All this reminds me of a discussion we had around an earlier blog post where I asked: Anyone can make video film, right? So why do we need professionals?

‘Stars of Science’ shine brightly in the Arab World: Reality TV with a difference!

Reality TV with a purpose: Stars of Science on Pan Arab TV network
Reality TV with a purpose: Stars of Science on Pan Arab TV network

“I believe that every TV programme has some educational value. The cathode ray tube – and now the plasma screen – is a window to the world.”

So said Sir Arthur C Clarke, inventor of the communications satellite and one of the greatest science communicators of our time. He knew what he was talking about: he was not only a prolific and well-loved science writer, but also a genial host of popular science programmes on TV that made his a household name (and face) around the world.

I have sometimes wondered if he would still have endorsed the television medium so enthusiastically if he saw some of the reality TV shows that have become a staple of ratings-craving broadcasters in recent years. This obsession with reality TV – which presents purportedly unscripted dramatic or humorous situations, documents actual events, and features ordinary people instead of professional actors – has sometimes appeared like a race to the bottom.

I’m all for trying out new formats, and been telling my friends who are factual film-makers that we can learn a thing or two from the recent successes of some reality TV shows. I’m delighted, therefore, to hear about Stars of Science, a new reality TV show being beamed across the Arab world, where brainy youngsters compete to produce the best invention.

The weekly programme, which started airing on 16 pan Arabic TV channels from end May 2009, differs from existing reality shows: it will not emphasize and showcase the best voices, appearances or dance abilities, and instead seek out the best brains and problem solving skills.

Stars of Science rising over the Arab world
Stars of Science rising over the Arab world
Throughout the five weeks the first series will air, young participants (aged 21 to 30 years) will have the opportunity to develop their inventions from mere ideas on paper to actual products that can be mass produced and sold worldwide. Throughout this processes, cameras follow their every move, capturing their successes – as well as their failures – as they are confronted by the many challenges that come with creating new technologies.

This show has an interactive format. During the final episode, to be broadcast live from Aspire Sports Academy in Doha, Qatar, on 26 June 2009, will have the two finalists given the opportunity to launch their ‎product. Viewers will vote by SMS and telephone to decide the winner of a US$300,000 grand prize.‎

The programme attracted more than 5,600 applicants from across the Arab world, from among whom 100 were selected to vie for the 16 positions on the air.

The newly inaugurated Science and Technology Park in Doha is hosting the reality show. State of the art workshops, classrooms and lounging areas have been built specifically for the show. The innovative programme is the initiative of Qatar Foundation for Education, Sciences and Community Development, who aim to “endorse a healthy competitive spirit, encourage creativity, team-building and innovative careers amongst the youth in the Arab world.

“The show has deliberately eschewed the cruelty of booting out losing candidates: instead, they are invited to team up with successful competitors,” says British journalist Ruth Sutherland, writing in The Observer, London. “Stars of Science encapsulates the huge faith Qatar puts in research and innovation; the contrast between it and our version of reality TV also says something about the arrogance of assuming western cultural values are automatically superior…”

Added on 27 June 2009: Watch Al Jazeera International’s news story on this series:
TV contest promotes Arab entrepreneurs

Al Jazzera: Audience offer opinions at ‘Stars of Science’ contest

Tiananmen + 20: Tribute to Tank Man, or the Unknown Rebel

One man vs. the mighty Red Army
One man vs. the mighty Red Army - photo by Jeff Widener for Associated Press

This is of the most famous photos of modern times. The official caption, given by Associated Press, reads: “An anti-government protester stands in front of artillery tanks in Beijing’s Tiananmen Square on June 5, 1989, at the height of the pro-democracy protests.”

It’s a moment deeply etched in the consciousness of our media-saturated world. The solitary, unarmed man was standing up against not just a brute of a tank, but the might of the entire Chinese Red Army, which had just cracked down ruthlessly on pro-democracy student protests.

It was on the morning of June 5 that the Tank Man appeared from nowhere. A line of 18 tanks were pulling out of Tiananmen Square and driving east along the Avenue of Eternal Peace. The previous day, the square had been cleared of students and much blood had been spilled. The streets were now empty except for soldiers.

Suddenly a man in a white shirt and black trousers, with a shopping bag in each hand, steps out on to the road and stands waiting as the tanks approach. The lead vehicle halts, assessing its options.

It moves right to go around him. The man waves the shopping bag in his right hand then dances a few steps to the left to block the tank again. The tank swerves back left to avoid him. The man waves the bag again and stepps to the right. Then both stop. The tank even turned off its engine.

Then more things happened.
Watch a video montage of this breathtaking standoff, captured by western journalists filming from a safe distance:

Watch first few minutes of the 2006 PBS documentary on the Tank Man incident and aftermath:

Twenty years on, the identify of the Tank Man remains a mystery. There are conflicting reports on who he was, and what happened to him after that single, defining act of defiance. Practically all we know is that he wasn’t run down by the tanks, and was instead arrested a few minutes later by the Chinese authorities. Naturally, there are few official comments on the incident or the Tank Man.

But during those few minutes, when individual soldiers hesitated and refrained from running him over, the Unknown Rebel secured his worldwide fame. He probably wasn’t doing it for any notion of posterity – in all likelihood, he was horrified bystander who’d seen the carnage in the preceding days and felt, as we do from time to time, that enough was enough.

And unlike most of us, he decided to risk his life to register his protest. In April 1998, Time magazine included the “Unknown Rebel” in its feature entitled Time 100: The Most Important People of the Century.

Charlie Cole, a Newsweek photographer who captured the moment, says: “Personally I think the government most likely executed him. It would have been in the government’s interest to produce him to silence the outcry from most of the world. But, they never could. People were executed at that time for far less than what he did.”

He adds: “I think his action captured people’s hearts everywhere, and when the moment came his character defined the moment rather than the moment defining him. He made the image, I just took the picture. I felt honoured to be there.” Read the full account by Charlie Cole

Read the recollections of the four photojournalists who captured this historic moment

A ground level view of Tank Man preparing for his showdown with tanks - photo by Terril Jones In early June 2009, a fifth photographer shared his own image of the incident – disclosing photos that had never before been circulated. Associated Press reporter Terril Jones revealed a photo he took showing the Tank Man from ground level, a different angle than all of the other known photos. (Tank Man is the second from left, in the background.) Jones initially didn’t realise what he had captured until a month later when printing his photos from that momentous week.

As we celebrate the memory of the Tank Man – and his defiance of brutal, oppressive use of state power to crush dissent – we must also salute the courage and resourcefulness of photojournalists and TV reporters who risked their own lives to capture this moment for posterity. Tank Man became iconic only because his act was frozen in time by those bearing witness. All too often, states – from Burma to Zimbabwe, and others in between – ensure that there is no one to bear such witness when they unleash the full force of police, armies and weapons on their own people.

There can be no doubt that Tank Man was not the first of his kind, nor would he be the last. Other ordinary men and women have found uncommon courage to stand up against injustice and state brutality wielded in the name of national security, law and order or anti-terrorist crackdown. But in the absence of witnesses – whether professional journalists or citizen journalists – the rest of the world will never know.

Hitchhiker’s (Rough) Guide to the Media: Who wants a free ride?

If you got a message, hitch a ride...
If you got a message, hitch a ride...

How can research institutes and advocacy groups use the mainstream media effectively to communicate their findings and analyses?

What is the secret of some researchers receiving more media attention and coverage than others? Why are some ‘media darlings’?

Are there ways to secure quality coverage for public interest content without having to pay high rates for media space or air time?

TVE Asia Pacific (TVEAP) addresses these important questions in a new framework to engage the mass media for communicating for influence and social change. We call it a Hitchhiker’s (Rough) Guide to the Media.

The framework, building on a dozen years of TVEAP experience in working with television broadcasters and other media outlets across the Asia Pacific region, guides individuals and institutions to get the best out of the media. One key to success is building sustained relationships with media professionals and their gatekeepers (the bosses at media organisations who decide what content to publish or broadcast).

We introduced the framework to a group of ICT researchers drawn from across Asia who came together for a two-day workshop in Hyderabad, India, on 1 – 2 December 2008. The workshop aimed to build their capacity to use different communication frameworks and tools to engage policy makers, various other stake-holders and the wider public.

Workshop participants were all drawn from various action research projects on ICT or ICT for development supported by the Pan Asia Networking programme of the International Development Research Institute (IDRC) of Canada.

Our friends at IDRC have recently edited highlights of our presentation into a short video, which mixes excerpts from an interview they filmed with me. It can be watched here:

More about the workshop is found on a dedicated blog.

Read more about our framework on TVEAP website.

“Development” is seen as a hard sell in the increasingly commercialised media in the Asia Pacific. Researchers, activists and educators engaged in development work often complain that they are blocked out of the print and broadcast media. Yet they fail to understand a basic truth about the media: there is no quota of print space or air time set aside for development. Information and opinions on development topics must compete with other areas of human endeavour for the limited space and time available.

It is unrealistic to expect any legally or otherwise guaranteed space or time for development content. Even if there were, that can only apply on the media owners and media professionals. There can be no guarantee that media audiences will accept such content.

I get rather weary when well-meaning development players complain about the airwaves being full of entertainment, as if that airtime is something they have been deprived of. There is nothing intrinsically wrong with entertainment. The world will be a very dull place if the broadcasters listened to development people and packed every minute of air time with ‘information and education’.

Hitch a hike, but don't expect to get in the driver's seat...
Hitch a hike, but don't expect to get in the driver's seat...

This is the big challenge to the development community — how to get that delicate balance right, and learn to co-exist with other forms of media products catering to the wide and varied human interests. Hitch-hiking with the media avoids confrontation, looks for the common ground and tries to nurture collaboration for mutual benefit.

As my colleague Manori Wijesekera (presenting in the photo above) told the Hyderabad workshop: “Researchers and activists are a good source of information and opinions for the media, who need a constant supply of these. This can be a win-win situation for both parties, but we have to remember that we are hitching a ride with the media. So we can’t get into the driving seat or demand too much at once!”

So here’s our commercial: TVEAP conducts short, customised training sessions and workshops for researchers and civil society groups to enhance their media skills. These offer guidance on how to build and sustain ‘bridges’ with the media, and receive quality coverage that go well beyond publicity and public relations. If interested, get in touch with us!

Photos courtesy TVEAP Image Archive

From Nyota Uhura to Michelle Obama: The inspiration continues!

Inspiration across generations...
Inspiration across generations...

Actress Whoopi Goldberg was a child of 10 when the original series of Star Trek started its first broadcast on NBC in the US in September 1966. The futuristic science fiction series – about a spaceship travelling across space and time in the 23rd century in search of new civilisations – was to leave a lasting impression on many members of her generation.

In Whoopi’s case, it went beyond just general inspiration. Something in the show seemed incredible to the African-American child growing up in a land where colour and race were still divisive factors. She recalls running around the house, screaming: “Hey mom, look! There’s a negro woman on TV — and she ain’t cooking dinner!”.

‘That woman’ was the character Nyota Uhura, played by Nichelle Nichols. This anecdote is captured in the 1997 documentary Trekkies, which explored the global fandom inspired by the show, which has gone on to become a franchise covering several TV series, 11 feature films (including the latest ‘origins’ film released on 8 May 2009), an animation series, as well as numerous books, video games and computer games. As Forbes magazine once noted, the allure is comparable only to that of Star Wars.

Sometimes, less is more!
Sometimes, less is more!
Uhura featured as the communications officer on board the USS Enterprise in Star Trek: The Original Series, Star Trek: The Animated Series, and the first six Star Trek films. She is significant as one of the first major black characters on an American television series and for engaging in a then-taboo interracial kiss with Captain James T. Kirk (William Shatner). In the 2009 film, a younger Uhura is portrayed by actress Zoë Saldana.

The inclusion of Uhura, a black woman, in a critical technical position was certainly idealistic in the mid 1960s when the American civil rights movement was still agitating for equal rights for African Americans. She one of the first black women featured in a major television series not playing a servant; her prominent supporting role as a female black bridge officer was unprecedented.

As I’ve just noted in another blog post: “At a time when there were few non-white or foreign roles in American television dramas, Gene Roddenberry created a multi-ethnic crew for the Enterprise, including an African woman, a Scotsman, a Japanese American, and—most notably—an alien, the half-Vulcan Spock. In the second season, reflecting the contemporaneous Cold War, Roddenberry added a Russian crew member.”

But was the character, donning a sexy mini skirt uniform, somewhat tokenistic? Perhaps. But it still had considerable inspirational value – which is never to be under-estimated.

In fact, after the first season of Star Trek, Nichols had become frustrated at her relative lack of lines. At one point, she considered quitting the show, but was talked out of this decision by the civil rights leader Dr Martin Luther King, Jr.. MLK told her that a show that depicted a black woman working alongside whites in a position of importance was important for the goal of racial equality.

Another version of the story has MLK telling Nichols that he was a big fan of the series, and she “could not give up” since she was playing a vital role model for black children and young women across the country. It is also often reported that Dr. King added that “Once that door is opened by someone, no one else can close it again.”

After NBC executives cancelled Star Trek in 1969, Nichols went on to star in other roles — and also worked for NASA in a campaign to encourage African Americans to join the space service. Among those she helped recruit was Dr. Mae Jemison, the first African-American woman to fly aboard the Space Shuttle, in September 1992. Jemison has cited Star Trek as an influence in her decision to pursue a career in space.

Goldberg: From inspiration to a regular role
Goldberg: From inspiration to a regular role
Meanwhile, things came full circle for actress Whoopi Goldberg, who was to get her own regular role in Star Trek: The Next Generation whose original run lasted from 1987 to 1994. In this successor series, she played the recurring El-Aurian female character Guinan.

Things have also moved on in the real world, where Barack Obama is now the President of the United States, with Michelle Obama as one of the most influential – if not powerful – women in the world. On 28 April 2009, CNN ran a story titled Why Michelle Obama inspires women around the globe. It noted: “Those who focus on Michelle Obama’s impact on America are underestimating her reach. The first lady is inspiring women of color around the globe to look at themselves, and America, in fresh ways.”

There is no linear link between Nyota Uhura and Michelle Obama, and the real world has very far to go to reach the utopian ideals of Star Trek. But the very fact that we have the Obamas where they are is an assurance that things can slowly move towards Gene Roddenberry’s grand vision.

Star Trek: Advocating a world of equality, tolerance and compassion

Going where no trekkie has gone before?
Going where no trekkie has gone before?
I’m exactly as old as Star Trek: we were both born a few months apart in 1966 (I’m older by seven months). But because we grew up on opposite sides of planet Earth in the pre-Internet era, our worlds didn’t collide until we were both well into our teens. From then on, I’ve been a Trekkie/Trekker since.

I can’t wait to see the latest (11th) Star Trek movie that opened on 8 May 2009. It’s an ‘origins’ movie – a chronicle of the early days of Captain James T. Kirk and his fellow USS Enterprise crew members. Read plot on Wikipedia.

Our world was very different when the one-time US Army pilot, screenwriter and TV producer Gene Roddenberry created Star Trek, the original series. It started airing on the US network NBC in September 1966. The Space Age was less than a decade old, and only a few men (and a couple of women) had made short trips to near Earth orbit. The great Space Race was in full swing, and NASA was spearheading the largest peace-time operation in history, aimed at landing men on the Moon and getting them safely back before the decade was out.

Star Trek, in contrast, offered ambition and hope. Every week at the appointed time, the United Star Ship Enterprise and its intrepid crew took viewers roaming around the universe. The stories appealed as much for insights into the infinite possibilities (and combinations) of life, technology, compassion and power at a cosmic scale, as for its glimpses of the near-Utopian human society in the 23rd century.

As Manohla Dargis, said this week reviewing the latest Star Trek movie (2009) in The New York Times: “Initially aired in 1966, Star Trek was a utopian fantasy of the first order, a vision of the enlightened future in which whites, blacks, Asians and one pokerfaced Vulcan are united by their exploratory mission (“to boldly go”), a prime directive (do no harm) and the occasional dust up.”

According to Dargis, the enduring appeal of Star Trek and the global cult following it inspired is “a testament to television’s power as myth-maker, as a source for some of the fundamental stories we tell about ourselves, who we are and where we came from.”

Star Trek Original SeriesAnd, we might add, where we are headed. The show was unique, for its time, for its portrayal of diversity and unity among the wider cast of characters. As the Wikipedia notes: “The show was unique, for its time, for its portrayal of diversity and unity among the wider cast of characters. As the Wikipedia notes: “At a time when there were few non-white or foreign roles in American television dramas, Roddenberry created a multi-ethnic crew for the Enterprise, including an African woman, a Scotsman, a Japanese American, and—most notably—an alien, the half-Vulcan Spock. In the second season, reflecting the contemporaneous Cold War, Roddenberry added a Russian crew member. “

This utopian scenario needs to be contrasted with the prevailing reality of the American Space Programme. No American had ventured beyond near Earth orbit in 1966, and NASA was struggling to catch up with the Russians. Yet, by the time Star Trek original series finished its initial run in September 1969, Neil Armstrong and Edwin Aldrin had returned safely and triumphantly from the Moon. In the event, the Apollo programme landed a dozen astronauts on the Moon, all of who returned safely – as did the astronauts of the disaster-stricken mission, Apollo XIII. Without exception, all of them were white and male.

The journey has only just begun...
The journey has only just begun...
It took many years for reality to catch up with Star Trek‘s vision, and then, only just. Although a Russian (Valentina Tereshkova) had become the first woman in space early on in 1963, it took the Americans another 20 years to have their first woman astronaut: Sally Ride, who traveled to Earth orbit on the Space Shuttle in June 1983. A few weeks later, in August that year, Guion “Guy” Bluford, Jr., became the first black American astronaut. Multi-cultural crews did not become commonplace until the late 1990s, when the International Space Station became operational.

It wasn’t just racial equality and harmony that Star Trek advocated in its subtext. While bringing intellectually stimulating entertainment, it also celebrated values like compassion and tolerance. In the Cold War world locked into Mutual Assured Destruction (MAD), Star Trek gently reminded viewers that mutual co-existence was a viable option…if only enough effort was invested in it.

As space visionary and science fiction grandmaster Sir Arthur C Clarke noted in a 40th anniversary tribute to the series in 2007: “Appearing at such a time in human history, Star Trek popularised much more than the vision of a space-faring civilisation. In episode after episode, it promoted the then unpopular ideals of tolerance for differing cultures and respect for life in all forms – without preaching, and always with a saving sense of humour.”

He then added, in characteristic style: “Over the years, the sophistication of storylines and special effects has certainly improved, but Star Trek retains its core values – still very much needed in our sadly divided and quarreling world.”

The Enterprise will be cruising the galaxy for centuries to come...
The Enterprise will be cruising the galaxy for centuries to come...

Now on MediaChannel.org: Good communications to combat swine flu?

They turn the spotlight inwards...
They turn the spotlight inwards...

MediaChannel.org has just published my latest op ed essay titled: Good communications to combat swine flu?

7 May 2009: New Age newspaper in Bangladesh has reprinted the essay

24 May 2009: The Hindu newspaper in India has reprinted the essay in its Sunday Magazine

In this essay, I have expanded some points originally made in two recent blog posts, on 30 April and 1 May 2009.

Here’s an excerpt:

“Flu shots, quarantine measures and hospital care alone cannot counter the current flu outbreak. While medical doctors and researchers spearhead the public health response, we need the mass media and other communicators to mount the public awareness response. Ideally, they should reinforce each other.

“For the first time in history, we now have the technological means to quickly reach out to most of humanity. More than four billion mobile phones are in use, a majority of them in the developing world. Nearly a quarter of the world population (over 1.5 billion people) have access to the web, even if at varying levels of bandwidth. Thousands of radio and TV channels saturate the airwaves – these still are the primary source of news and information for billions.

“Can these information and communication technologies (ICTs) help disseminate the right kind of flu awareness? How fast can we mobilise 24/7 media outlets and telecom networks to inspire preventive and curative action? What can the blogging, texting and twittering new media activists do in such efforts?”

Stop the virus, but not the news!
Stop the virus, but not the news!
Looking for models of communicating against an infectious epidemic, I recall the Asian experience with Severe Acute Respiratory Syndrome (SARS) . I summarise in this essay the public interest roles played by Asian media during the SARS crisis, which has been studied and analysed in considerable detail.

I then return to one of my favourite points about communicating disasters and crises: the need for credible messages and credible messengers. This was a core theme in the Asian book on Communicating Disasters that I co-edited in 2007. I also highlighted it in this interview given to APC in early 2008.

Here’s how my essay ends: “Whether it is SARS, HIV or tsunami, many Asian governments have suffered from a credibility gap in managing information about emergencies. For example, the initially slow and guarded media reporting on SARS allowed the virus to spread quickly in China, with devastating results. We cannot afford to repeat these mistakes with the latest flu pandemic.

“Nearly a century ago, British author H G Wells talked about human history being a race between education and catastrophe. In the coming weeks, we would find out if humanity has what it takes to outrun and outsmart a stubborn virus.

Read the full essay at MediaChannel.org

Read my op ed essay in SciDev.net in Dec 2005: A Long Last Mile: The lesson of the Asian tsunami

MediaChannel have published my op ed essays before. They were the first to publish, in June 2006, my global call for the broadcast industry to recognise poverty as a copyright free zone. And when Al Jazeera English channel was launched at the end of 2006, MediaChannel carried my essay on ethical news gathering as the biggest challenge for the new global TV network.

My latest essay is a humble birthday present to MediaChannel.org as it completes 10 years. Unique among websites, MediaChannel.org holds the rest of the media accountable with the best of the world’s media criticism and analysis — offering news, diverse global perspectives, and commentaries tracking international news flows. They cover breaking controversies, showcase change-makers, trends and cutting edge issues that you need to know about – produced by journalists for journalists and citizens.

MediaChannel’s co-founder Danny Schechter is one of my media heroes – he was Moving Images Person of the Year 2008.

“Our survival alone is a cause for celebration – a decade of growth and impact is impressive in ‘Internet years’,” wrote the website’s founders in a special 10th anniversary message. They added: “Over the past 10 years, we have survived financial crises and organized hack attacks. We have managed to remain relevant and on the cutting edge in a quickly evolving online landscape when many other sites and organizations have come… and gone.”

The team is making an urgent appeal for donations to keep this excellent service going. I’m very happy to amplify this – few services can deliver better value for money, and our troubled times and troubled media sure need the soul-searching constantly provided by MediaChannel.org

Ten years of kicking ass!
Ten years of kicking ass!