Half the sky, most of the suffering…and seeking everyone’s attention!

What’s one of the biggest reasons for suffering from violence?

Is it War? Racism? Extremism?

Or simply being born a woman?

One in 3 women is a victim of violence.

This is the powerful message in this one-minute-long public service announcement (PSA), which can be viewed here:

It was produced by the London-based advertising agency Leo Burnett for UNIFEM, the United Nations Development Fund for Women. With a striking series of images, it reveals that violence against women is one of the most common forms of violence in the world.

This PSA is part of a new global campaign on this scourge.

As UNIFEM says: “Violence against women and girls is a problem of pandemic proportions. At least one out of every three women around the world has been beaten, coerced into sex, or otherwise abused in her lifetime — with the abuser usually someone known to her. Perhaps the most pervasive human rights violation that we know today, it devastates lives, fractures communities, and stalls development.”

The campaign has elements on awareness raising as well as a call to action. The latter includes an online signature campaign that seeks to collect at least 100,000 signatures from those who oppose violence against women.

The online ‘signature book’ opened for signatures on 26 November 2007 with an appeal from actress and UNIFEM Goodwill Ambassador Nicole Kidman. She called the violence many women worldwide face “an appalling human rights violation that can be stopped”, and asked everyone to add their names to a growing number of supporters saying “NO” to violence against women at http://www.saynotoviolence.org.

She added: “The more names we collect, the stronger our case to make ending violence against women a top priority for governments everywhere.”

Watch her appeal on YouTube:

The UN Trust Fund to End Violence against Women , established in 1996, will receive US$ 100,000 from the United Nations Foundation for 100,000 signatures

I have just signed up, on this leap day 29 February 2008. Three months since the campaign was launched in New York, it has so far gathered a little over 58,500 signatures.

It’s certainly commendable – but not nearly enough, and still more than 40,000 needed to reach the modest target of 100,000.

Not that it’s just a numbers game, of course. The quality and sincerity of commitment matter a great deal. At the same time, UNIFEM and other UN agencies trying to engage the public through online interactive methods should study how successful activist groups do the same — with much better and faster results.

Avaaz.org is a leader among these. It is a new global web movement with a simple democratic mission: to close the gap between the world we have, and the world most people everywhere want. Set up in early 2007, it has quickly evolved into online community through which hundreds of thousands of concerned people are taking action together on urgent issues like climate change, poverty, human rights and the crises in the Middle East and Burma.

In October 2007, I joined Avaaz in its signature campaign to focus global attention on the political violence and gross abuse of human rights in Burma. In just four days, thousands of Avaaz members donated over $325,000 online to support the Burmese people’s efforts to peacefully promote political change and tell the world about their struggle.

The Burmese junta may not care for millions of people protesting or donating online, but the leaders of the democratic world – pondering their response to the atrocities in Burma – would find it hard to ignore this surge of public concern.

But it’s a long leap from Burma to the bed room or backyard. A major difficulty faced by those campaigning to focus on violence against women: they are countering actions that are widely distributed, pervasive and sustained over time. Much of it happens at personal and family level, necessarily beyond the public and media’s glare. Incidents flare up only occasionally to spill over to the public space to become news events or talking points.

So, as in many similar instances, out of sight often means out of mind.

The big challenge is how to raise public awareness on a wide-spread issue of violence that happens, to a large extent, in private. The facts and figures are compelling as they are alarming and depressing. The campaigners have lined up some of the biggest celebrities (like Nicole Kidman) and enlisted big guns like UN Secretary General Ban Ki-Moon.

All necessary, but not sufficient.

The campaign needs more than just star power or the UN’s clout to galvanize mass action. For a start, UN agencies need to get out of their fondness for coining and using endless acronyms. Even with my regular forays into the development community’s acronym jungle (read my post on the alphabet soup), I was recently puzzled when a film-maker colleague referred to GBV in an email without explaining it. It took me full five minutes to realise that she meant gender-based violence.

And some imaginative ways of raising the public profile would also help. Browsing on YouTube, I came across this video from Ireland. As one article described it:
“The ghosts and spirits of the millions of women who have been murdered, violated, oppressed, excluded, driven into exile, denied freedom of speech, denied participation in any decisions concerning their lives, because of war, religion, race, culture, age, disability, sexuality, poverty, bonded slavery, domestic violence or bureaucracy, glided in and out of the shoppers of Galway on 7 December 2007.”

Governments, disasters and communication: Lead, follow or get out of the way!

The Association for Progressive Communications (APC) has just published a good review of the book I recently co-edited titled Communicating Disasters: An Asia Pacific Resource Book.

The review is written by two academics. Dr Malathi Subramanian is Former Principal, Daulat Ram College, University of Delhi, India, while Dr. Anupama Saxena is Head, Department of Political Science, Guru Ghasidas University, Bilaspur, Chhattisgarh, India.

As they remark: “The book has articles contributed by authors who do not engage in mere theoretical discussions. They draw on their rich and varied experiences working in either preparing disaster resilient communities or responding to humanitarian emergencies triggered by specific disasters in different parts of the globe.”

They add: “The eminently readable book provides first hand information about the real life situations of disaster, richly illustrated with case studies and use of professional images….The book is written in a manner that successfully sensitises the reader to the complexity of the issue of disaster management and its various nuances. After reading the book one is sure to echo the spirit of one of the contributors, Sanjana Hattotuwa: ‘We cannot prevent or predict all disasters. However, we can plan for, react to and learn from disasters when they do occur’.

In preparation of this review, Malathi and Anupama did an email interview with me where they posed half a dozen questions on some key issues we have addressed in the book. Here is the full interview, which brings out my personal views interspersed with those of some other contributors to our multi-author book.

Question: In developing countries the governments are considered to be the nodal agencies for disaster management. In this context do you think that there is a need to advocate the integration of the National disaster management policy with the national ICT Policy to exploit the potential of ICTs before, during and after a disaster?

Yes, that certainly is the ideal, desirable scenario. But I’m not sure how soon this can become a reality, given how many of our governments think of these sectors as separate compartments – or ‘silos’ – with little or no integration. In the real world, however, these are all mixed up: people who use ICTs are affected by various disasters and the first responders – including relief workers and journalists – use various ICT tools in their work. Increasingly, we are seeing disaster affected people themselves using ICTs, especially mobile phones, to communicate with family, friends, aid officials and others from the scenes of disaster. We have documented specific instances of all this in our book and pointed out that the typical hapless, uninformed affected person is being replaced by a digitally empowered one. So the integration of disaster management and ICTs has been happening on the ground for some time, whether or not policy-makers acknowledge it!

At policy and regulatory level, governments can play an enabling role by easing the various bottlenecks that currently hold back optimum use of ICTs in disaster preparedness, early warning or response. This is so lacking and badly needed in my own country Sri Lanka. One example: amateur radio enthusiasts played a key role in establishing emergency communication with some coastal areas badly hit by the 2004 tsunami. When everything was dead, short wave was alive. Yet, barely months later, the government blocked any new amateur radio equipment being brought into the country as someone felt it was a threat to national security!

But in my view, misguided policies are worse than no policies at all. That’s when I feel like quoting Rabindranath Tagore’s words which every southern government should heed: ‘If you can lead, lead. If you cannot, follow. If you can do neither, then get out of the way’.

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Question: Participatory Modes of communications form a very important part of a comprehensive strategy aiming at creating disaster resilient communities. What type of policies and frameworks the national governments should adopt to facilitate this?

Living with disasters – or developing resilience to disasters – is fast becoming a necessary strategy of day-to-day survival. Communication plays a role in this. In our book, we have an entire chapter on this written by Chin Saik Yoon, who has been researching and documenting participatory communication processes in development. He identifies communication as one of four necessary steps towards recovery from a disaster. Survivors need to maintain communication with family, friends, and counsellors in order to share their experiences. They need to tell their stories about the disaster, and listen to others as they tell theirs. This helps survivors to collectively release their stress.

To continue in his own words: “Participatory communication processes work best here. This is where survivors assume the role of both the ‘initiator’ as well as the ‘receiver’ of communication. No expert or government official should be there to decide what is to be discussed by the survivors. They need only facilitate the process. The participatory processes ensure that communication occurs at the pace that communities are comfortable with and address issues only when survivors are ready to deal with them.”

This makes eminent sense, but it is precisely this kind of thoughtful, sensitive approach that many governments are unable or unwilling to adopt. For too long, governments have been seen as the sole decider, provider and protector – and governments do have a responsibility in all these. But in today’s world, the role of government has to be reviewed and redefined. As Chin says, government officials may facilitate, but governments must get out of the historical habit and temptation of playing Big Mama (or worse, Big Brother!) by doing such communication themselves.

For our quest for disaster resilience to succeed, we need a transformation in governmental policies, attitudes and practices. In a world experiencing a growing number and intensity of multiple hazards, no government – however powerful or well intended – can reach out and protect every citizen. That illusion was shattered forever by hurricane Katrina. There is no need for such governmental omnipresence either! The smart option is to allow, encourage and empower individuals and communities to do part of it on their own. Governments, researchers, aid agencies and charities still have to be part of this – but first they have to break free from the ‘Let’s-Do-It-All-Ourselves’ mentality.

Question: It is evident from the many case studies in the book that participatory non-media modes of communications have been quite useful in dealing with disasters. Such efforts however, need constant involvement of a wider group of people on voluntary basis over a long period of time for creating resilience for disasters. How to develop this spirit and, more important, sustain it.

Yes, participatory communication efforts have to sustain the community engagement over weeks, months and sometimes years. As one of our contributing authors, Buddhi Weerasinghe, has written in the book: “The big challenge is to sustain disaster preparedness interventions over time. This is helped by the creation of informal leadership within the community through participatory action.”

Since no two communities are alike, it’s very hard to generalise on how to develop the necessary conditions and ‘spirit’, but some generic lessons can be drawn from documented examples. The right kind of community leadership helps, as does external help that is neither over-bearing nor fleeting. Assistance from aid agencies needs to be delivered at a pace the communities can absorb, integrate and use.

Disasters are often the latest (and highly disruptive) layer over existing multiple layers in a community. Even if a shared plight and grief temporarily unite a community, that alone cannot hold people together for too long, especially if there are deep divides in that community. So community cohesion and unity become very important factors in the success of participatory communication. There is no single formula that can work for everyone.

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Question: The book describes many successful interventions based on non-media participatory mode of communications for disaster management. Which of these interventions do you think can be cited for the most optimal use of non media participatory mode of communications?

In our introduction to the book, Frederick Noronha and I wrote: “Media-based communication is vitally necessary, but not sufficient, in meeting the multiple information needs of disaster risk reduction and disaster management. Other forms of participatory, non-media communications are needed to create communities that are better prepared and more disaster resilient.”

These non-media communication methods range from basic inter-personal communication and small group discussions to participatory rural appraisal techniques. The methods are not new or unique; they are being customised to meet disaster preparedness and/or response needs.

It’s more than mere talk. Some methods involve experiential learning – or learning by doing. An example is participatory hazard mapping. First, community members are divided into a few groups and asked to map their neighbourhoods – they have to capture the roads, footpaths, rivers, hillocks, houses, schools, temples and other key landmarks. Then they mark the areas that have been affected historically with different disasters such as tsunami, floods or cyclones. This helps identify relatively safer areas as well as safety routes in case a new disaster demands quick evacuation. Admittedly this is communication plus social mobilisation, but that’s what it takes in the real world – communication is only part of the solution.

As Buddhi Weerasinghe has written in his chapter, “This exercise allows informal leaderships to emerge. Encouraging this leadership and recognizing their inputs can motivate them and enable sustainability of interventions. The process of hazard mapping also imparts a sense of ownership.”

Question: To what extent is it really practicable to achieve the ‘disaster resilience’ in communities?

Disasters are all about resilience – how we pick ourselves up after a tragedy and slowly return to normalcy. And also how we take repeated battering from a multitude of disasters and still carry on with living. There is no single recipe for success in building disaster resilient communities. Everyone needs to approach this with open and flexible minds, and see what works for whom under which conditions. Disaster resilience is not a slogan like halving poverty by 2015 or writing off majority world’s debt. It’s a long-drawn, incremental process and will always remain a work in progress because both community dynamics and the nature of hazards change over time.

In many cases, the community has information and insights that help achieve resilience, but it needs to be brought out – that’s where participatory communication helps. But let’s not romanticise matters too much – some communities need external guidance, and most can benefit from external facilitation in their quest for resilience.

In a chapter called ‘Bridging the Long Last Mile’, I have described the experience of a community-based disaster preparedness and early warning dissemination effort undertaken by Sarvodaya, LIRNEasia and other partners in Sri Lanka. The project studied which ICTs and community mobilisation methods could work effectively in disseminating information on hazards faced by selected coastal communities all of which were battered by the Indian Ocean tsunami of December 2004.

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Sri Lanka – Last Mile Hazard Info project planning meeting: Photo courtesy Sarvodaya

I would refer you to the chapter for details, but the key lessons may be summed up as follows:
• Trusted technology: Use ICTs that are reliable in performance, accessible at the local levels and trusted by the people.
• Complementary redundancy: Always have at least two different ICTs delivering information, to minimise transmission failures.
• Credible information: Tap only the most authentic sources of information at national and international level, reducing room for misinformation and rumour.
• Right mix: Achieve the appropriate combination of technology, training and institutional arrangements at the grassroots.
• Be prepared: Raise localised awareness and provide experiential training so community know what to do when crisis occurs.

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Can Rambo take on the Burmese junta? Not quite in 90 minutes…

Hollywood’s attempts to support progressive causes in movies continue with Rambo 4, starring Sylvester Stallone.

In the fourth and latest installment of the violent adventures of John Rambo, the Vietnam veteran takes on the Burmese junta who have held the Southeast Asian country in its crushing, ruthless grip since 1962.

Inter Press Service (IPS) journalist Lynette Lee Corporal has just written an interesting article where she talked to Burmese exiles and others involved in Burma issues. Excerpts:

“In his latest caper, a bored-looking Rambo ekes out a living catching cobras in the jungles of Mae Sot in Thailand, near the border with Burma. But the arrival of a group of Christian missionaries, whose idealism and naivete literally led them to a slaughterhouse, changes Rambo’s zombie-like existence and brings back the days of gore and bloodbath.

“The film is unapologetic in its use of cliches. It’s the same tired story: Everything is black and white, good and evil, with lots of do-or-die moments thrown in for good measure.

“‘Rambo IV’ – which started showing in Asian cinemas in January and is due to open in mid-March in Thailand — is replete with stereotypes, especially when it comes to pointing out differences between the east and the west, symbolically played out in the kindness, idealism and determination of the Caucasian missionaries and the uncouth, barbaric bad guys in the form of the Burmese pirates and military.”

She says that while reports of the cruelty of the Burmese junta have been well-documented, the depiction of these stereotypes glosses over much more complex issues too deep to dig up in a 90-minute action movie.

Her article quotes freelance Burmese journalist Phyo Win Latt as saying: “The Burmese army in the movie is different from real-life. The film is filled with exaggeration and inaccuracies. Army officers, for example, don’t wear sunglasses while engaged in battle and although there are rape cases in remote ethnic villages, I’ve never heard of such things like ethnic women being forced to dance in front of the soldiers.”

Exiled Burmese appear to have given it some positive feedback. According to a report by the Norway-based Democratic Voice of Burma (DVB), about 600 Burmese who watched the film in Singapore became very emotional, chanted slogans and distributed political leaflets at the screening.

The crowd “clapped non-stop for 80 seconds to show respect to the movie audience gathered there and to show unity” in their fight for democracy, DVB reported.

Read her full article on Asia Media Forum

I’ll just take Lynette’s word for all this, because I’m not going to see this film – I can’t take a killing every few seconds.

Watch Rambo 4 official trailer on YouTube:
Caution: Extreme violence – but then, what else do you expect in Rambo?

Rambo may have discovered Burma’s long-drawn suffering only recently, but activist film-makers have been using moving images for many years to sustain international attention on Burma’s human rights and humanitarian issues.

Almost five years ago, in May 2003, TVE Asia Pacific website ran a feature titled ‘Documentaries keep Burma issues alive‘. It was written by Indian film-maker and journalist Teena Amrit Gill, who at that time was based in Chiang Mai, Thailand — where many Burma activists are concentrated.

Excerpts:

“Long drawn internal conflicts are often overlooked or completely ignored by the global media that often chase the latest stories as they unfold. It often takes a few dedicated activists and committed film-makers to sustain focus on conflicts that no longer grab headlines – but continue to affect hundreds of thousands of people.

“As Burma and the struggle of its people, especially its ethnic minorities, against four decades of military dictatorship begin to fade from international attention, a number of new television documentaries are attempting to keep the issue alive.

“Some have been made by television professionals for international broadcast. Others have used amateur or activist footage and aim at mobilising public concern and supporting campaigns to maintain pressure on the regime.”

Teena reviewed three new films that had been produced in 2001-2002 about the plight of minority groups like the Karen, Shan and Karenni who live along Burma’s borders with Thailand, China and Laos. These minorities are the target of repressive policies of the ruling military junta in Rangoon.

Read the full article, Documentaries keep Burma issues alive

Sep 2007 blog post: Kenji Nagai (1957 – 2007): Filming to the last moment

Another point of view: Entertainment the Burmese military way, by Ye Thu on DVB website

Fighting for our right to ‘shoot’: A struggle in New York…and Colombo!

Courtesy AP

Photojournalists usually bear witness to unfolding events, and then share it with the rest of us. It’s not everyday that they make the news themselves.

This photojournalist, Gemunu Amarasinghe working for Associated Press in Sri Lanka, just did. Earlier this week, he was detained, questioned and released by police — all for taking photographs near a well-known Colombo school.

According to news reports, Gemunu was apprehended by a group of parents who formed the school’s civil defence committee. They had handed him over to soldiers on duty near by, and he was briefly detained by the Narahenpita police. Sri Lanka’s Free Media Movement has already protested to the police chief on this – the latest in a series of worrying incidents.

This might seem a minor incident in the context of highly dangerous conditions in which Sri Lankan journalists operate today. It was only a few days earlier that the World Association of Newspapers ranked Sri Lanka as the third deadliest place for journalists (6 killed in 2007), behind only Iraq and Somalia.

In an op ed essay published today on the citizen journalism website Groundviews, I have discussed the far reaching implications of this latest trend – when misguided citizens turn on professional or citizen journalists simply taking photos in public places. That’s still not illegal in Sri Lanka, where many liberties have been curtailed in the name of anti-terrorism.

Read my full essay: Endangered – Our Right to ‘Shoot’ in Public

As I write: “Gemunu’s experience is highly significant for two reasons. Firstly, it is depressing that some members of the public have resorted to challenging and apprehending journalists lawfully practising their profession which responds to the public’s right to know. Battered and traumatised by a quarter century of conflict, Sri Lankan society has become paranoid. Everything seems to be ‘high S’: practically every city corner a high security place; every unknown person deemed highly suspicious; and everybody, highly strung.

Courtesy Daily Mirror - Sri Lanka Cartoon from Daily Mirror, Sri Lanka

“Secondly, far from being an isolated incident, this seems to be part of a disturbing new trend. Anyone with a still or video camera in a public place is suspected – and presumed guilty until proven otherwise. This endangers everyone’s basic right to click for personal or professional purposes.”

I mention some examples of this cameraphobia. In recent months, pedestrians who filmed public bomb attacks on their mobile phones have been confronted by the police. One citizen who passed on such footage to an independent TV channel was later vilified as a ‘traitor’. Overly suspicious (or jealous?) neighbours called the police about a friend who was running his video editing business from home in suburban Colombo.

None of these individuals had broken any known law. Yet each one had to protest their innocence.

It may not be illegal, but it sure has become difficult and hazardous to use a camera in public in Sri Lanka today. Forget political demonstrations or bomb attacks that attract media attention. Covering even the most innocuous, mundane aspects of daily life can be misconstrued as a ‘security threat’.

I stress the point that, unlike journalists working in the mainstream media, citizen journalists lack trade unions or pressure groups to safeguard their interests. The citizen journalist in Sri Lanka is very much a loner — and very vulnerable.

And it’s not just in war-torn Sri Lanka that the right to take photos or film video is under siege. I cite a recent example from what is supposed to be a more liberal democracy: in the US, where New York city officials last year proposed new regulations that could have forced tourists taking snapshots in Times Square and filmmakers capturing street scenes to obtain permits and $1 million in liability insurance. The plans were shelved only in the face of strong public protests, spearheaded by an Internet campaign that included an online petition signed by over 31,000 and a rap video that mocked the new rules. Photographers, film-makers and the New York Civil Liberties Union played a lead role in this campaign, which asked people to ‘picture New York without pictures of New York’.

Read my full essay: Endangered – Our Right to ‘Shoot’ in Public

Sep 2007 blog post: Kenji Nagai (1957 – 2007): Filming to the last moment

Dec 2007 blog post: Asian tsunami – A moving moment frozen in time

Why do Development Rip Van Winkles prefer ‘Aunties’ without eye-balls?

When I was growing up in suburban Colombo in the 1980s, we had a family friend who worked at the Sri Lanka Broadcasting Corporation (SLBC). When anyone asked him where he worked, he would simply reply: “I’m in broadcasting.”

That answer was perfectly adequate at the time, when the fully state-owned and government-controlled SLBC was the only domestic broadcaster. The FM radio band was eerily silent, and only die-hard enthusiasts would persist with shortwave crackle to listen to foreign broadcasts like BBC, Voice of America or Radio Veritas from thousands of kilometres away. We also had two state TV channels still learning the ropes.

Today, that kind of answer would mean nothing. Two dozen FM radio channels crowd the airwaves. In the western province, there are 15 free-to-air terrestrial TV channels – and counting.

Most of these are privately owned and commercially operated channels, all started after broadcasting was (partially) liberalised in 1992. They compete fiercely for a share of audience – and advertising revenue. While that can sometimes be a race to the bottom, it’s infinitely better than the bad old days when we had no choice but to tune into ruling party propaganda masquerading as public broadcasting.

The situation is broadly the same in many other countries in the Asia Pacific region. With a few exceptions, the state-owned, government-controlled broadcasters have seen their monopolies end – and as their long-suffering audiences might confirm, not a moment too soon. They now have to compete with younger, more dynamic and decidedly more interesting private channels.

And in every market, former monopolists have seen their audience share shrink, in some cases dramatically. The one-time lords of the airwaves have been reduced to minority players. Many are struggling to make ends meet, and some are kept alive only because governments keep pumping in large volumes of tax-payer funds.

Meanwhile, the eye-balls and advertising revenues have migrated to the privately owned, commercially operated TV stations. They entertain, amuse and sometimes titillate. But they also inform and occasionally educate their audiences.

And yes, many are making money too – and that’s neither illegal nor immoral in market economies.

Alas, the former monopolists haven’t yet stopped crying foul. They allege that the commercial stations are playing by a different set of rules, allowing the latter to play the market and maximise returns. In contrast, the government channels claim to have a ‘public service mandate’ that’s harder to fulfill and not always popular or populist.

Note that I have not used the term ‘public broadcaster’ to describe the government channels – because, whatever their founding documents might say, most of them are not serving the public interest. In developing Asia, which lacks sufficient checks and balances to ensure independence of state broadcasters, the only thing public about such channels is that they are often a drain on public money collected through taxes. Their service and loyalties are entirely to whichever political party, coalition or military dictator in government.

When the divide between governments and the public interest is growing, most ‘public’ channels find themselves on the wrong side. No wonder, then, that discerning views have abandoned them.

Interestingly, old habits and brand loyalty might explain why at least a minority audience still remains for state broadcasters. The state channels have been around for longer, and for years, they were the only show in town. Some of them occupy large swaths of the UHF and VHF spectrum, making their signals easier to catch.

But these advantages would diminish over time. For one thing, young people far outnumber older persons in most parts of developing Asia (almost 62 per cent of the world’s youth – aged between 15 and 24 – are in Asia: that was 716 million in 2005). For another thing, the more dynamic private competition is finding new pathways to reach youthful audiences.

State broadcasters may be venerable to some, but no one thinks of them as ‘cool’. Even the BBC – which is far better shielded from governmental manipulation than its Asian counterparts – has yet to shed its old nickname and image of “Auntie”, originating from its old-fashioned “Auntie knows best” attitude.

In Asia, now home to the world’s largest combined television audience, it’s more a case of grandma knows best. The other day, I asked a young Filipino film-maker and TV journalist about who watches her country’s National Broadcasting Network. “In my family, only grandma watches it,” she replied, adding that the only time others tune in to that channel is to watch lottery results.

This is not an isolated insight. Across Asia, FM radio and commercial TV have captured the markets of the young and young-at-heart.

Nobody grudges grandmas and grandpas being served by their favourite channels. But we have to ask how and why decades of public investments in broadcast infrastructure and institutions are not serving a wider spectrum of the population. Dishing out lottery results and pandering to Narcissistic politicians cannot quite pass as serving the public interest.

Meanwhile, in a welcome trend, the market-leading commercial broadcasters are increasingly turning their massive outreach and influence to serve the public interest. It goes against the conventional wisdom of ivory tower researchers and media activists who cry themselves hoarse accusing commercial broadcasters of reaping profits without returning something to the community. But it’s real.

In market after market, country after country all over the Asia Pacific, privately owned, commercially successful radio and TV channels are championing the public interest. They may not have a UNESCO-articulated grand agenda, but they see it as serving the needs and wants of their loyal audiences.

The services are as diverse as the needs themselves. Some channels are dispensing practical information and advice on all sorts of everyday matters from traffic congestion and vaccination to school admissions and crime prevention. Others have gone further, for example launching national campaigns against narcotic drugs or corruption, and advocating better care for persons living with HIV.

In covering these and other public interest or development issues, commercial channels bring in a healthy dose of creativity, dynamism and innovation. They don’t preach or pontificate. Instead they make it fun, hop and cool to do what we should be doing anyway in our self interest.

See, for example, my Sep 2007 blog post on MTV Exit: Entertainment TV takes on human trafficking

And I don’t mind if some of them laugh all the way to their banks at the end of each financial year. (In reality, many operate on thin margins and few make significant profits.)

A few commercial broadcasters go even further. On a visit to Manila last week, I heard how ABS-CBN – the country’s privately owned, market-leading broadcast group – is doing much for science popularisation and public education. These are done through charitable foundations that deliver public goods through private means.

While all this is happening, the development community seems trapped in a time warp – clinging on to an outdated notion that state broadcasters alone can serve the public interest (if you ask me, they never did). Perhaps out of habit, they keep turning to such channels with their ever-shrinking audiences.

A few weeks ago, a senior official at Sri Lanka’s largest development organisation Sarvodaya told me how hard it was for them to have their development films broadcast. The two state broadcasters had both demanded money for air time.

Strangely, he had not even considered engaging a commercial broadcaster. “After all, we want to be seen our national channels,” he explained.

This Rip Van Winkle attitude doesn’t help anyone, and least of all those communities that development agencies are trying to reach through media-based communication.

As I asked at a recent UNEP-convened meeting in Bangkok: “If in our technical work we are evidence-based, why can’t we be evidence-based in our communication strategies and decisions as well? We must define the priority audiences we want to reach, and find out their media preferences. We need to use independent audience ratings, and not personal perceptions or biases in choosing which stations we work with.”

Thus, if the development community is serious about engaging the broadcast media, they must first awake from their long slumber and quickly update themselves on current realities in Asian broadcasting.

It’s not who owns that decides the public spirited character of a radio or TV station. In today’s complex and nuanced media landscape, it’s the performance and delivery that count.

Aunties without eyeballs can trudge along on government’s crutches. The rest of us have miles to go before we can rest.

Suharto’s legacy: Mass grave Indonesia

“One death is a tragedy. A million deaths is just a statistic,” said Joseph Stalin — and he knew what he was talking about.

These words came to my mind as I followed the news coverage and commentary about the death on 27 January 2008 of Suharto, the former Indonesian military leader, and the second President of Indonesia, who was in office from 1967 to 1998.

Many western and globalised media reports touched on Suharto regime’s alleged mass-scale corruption, and the dizzy heights that crony capitalism reached under his watch.

But few talked about the genocide of unarmed, innocent civilians that took place in the years that brought him to power, 1965-67. Another blood bath took place in 1975 when Indonesian forces invaded and took over East Timor. Even those that touched on the subject used varying estimates of how many perished.

The Guardian (UK) obituary estimated the number killed in 1965-67 to be around 600,000. Others, such as BBC News, placed it at half a million, noting that “the bloodshed which accompanied his rise to power, after a mysterious coup attempt in 1965 which he blamed on Indonesia’s then-powerful Communist Party, was on a scale matched only in Cambodia in this region”.

In all probability, no one really knows the real number of Indonesians were slaughtered as the army – cheered by anti-communist west – cracked down on members and supporters of the Communist Party of Indonesia, at that time a legal political party. Genocidists don’t like to keep detailed records.

The New York Times, a long-standing cheer-leader of the ‘smiling general’, acknowledged that Suharto’s 32-year-long dictatorship was ‘one of the most brutal and corrupt of the 20th century’.

NYT added: “His rule was not without accomplishment; he led Indonesia to stability and nurtured economic growth. But these successes were ultimately overshadowed by pervasive and large-scale corruption; repressive, militarized rule; and a convulsion of mass bloodletting when he seized power in the late 1960s that took at least 500,000 lives.”

On the whole, however, the mainstream media has been far more preoccupied with the (admittedly important) issue of how much Suharto and family stole than how many people were killed extra-judicially during his regime.

In that respect, things haven’t changed all that much since Suharto was driven out of power by mass protests. American economist and media analyst Edward S Herman, who co-authored Manufacturing Consent with Noam Chomsky, wrote a commentary nearly 10 years ago titled Good and Bad Genocide: Double standards in coverage of Suharto and Pol Pot.

His opening para:
“Coverage of the fall of Suharto reveals with startling clarity the ideological biases and propaganda role of the mainstream media. Suharto was a ruthless dictator, a grand larcenist and a mass killer with as many victims as Cambodia’s Pol Pot. But he served U.S. economic and geopolitical interests, was helped into power by Washington, and his dictatorial rule was warmly supported for 32 years by the U.S. economic and political establishment. The U.S. was still training the most repressive elements of Indonesia’s security forces as Suharto’s rule was collapsing in 1998, and the Clinton administration had established especially close relations with the dictator (“our kind of guy,” according to a senior administration official quoted in the New York Times, 10/31/95).”

Suharto’s demise reminded me of a powerful short documentary I saw a few years ago. Titled Mass Grave Indonesia, it was directed by courageous young Indonesian journalist Lexy Junior Rambadeta (photos below).

Lexy Rambadeta

He works as a freelance TV journalist for international news agencies, and is a key member of the Jakarta-based media collective Off-Stream. It was started Off Stream in 2001 by journalists, filmmakers, photographers and multimedia artists “who have strong commitments and creativities on catering, promoting, covering, documenting and producing multiculturalism documentary video/film, photography and multimedia products”.

OffStream lists as its mission: To give a voice to “survivors of horror”; To tear down walls of “silence”; and To denounce “injustice” and “barbarism”.

One of their first productions was Mass Grave Indonesia, whose synopsis reads:
“Approximate between from 500 000 to 3 million of people in Indonesia have been killed by Soeharto’s regimes and buried somewhere in the wood distributed. A full and frank account of what happened in the reburial of 26 victims of horror in the 1965 mass killings. This documentary film weaves its story against the tide by presenting evidence of cruelties sponsored by the military in two regions of Central Java.”

I have just tracked down the 19-minute film on YouTube, presented in two parts:

Mass Grave – Indonesia: Part 1 of 2

Mass Grave – Indonesia: Part 2 of 2

This is no western film, filmed by visiting foreign journalists who might be accused of having one agenda or another. This is a film made by Indonesia’s own journalists who found their voice and freedom after the Suharto regime ended in 1998.

I have emailed Lexy this week asking how this film – and agitation by many human rights and democracy activists – have helped bring about belated justice to his own people. I await his reply, which will be published when received.

Engaging new media: prepare to lose control!

The development community never tires of talking about the value of participatory, two-way communication. Every workshop, report and discussion has a dose of this mantra sprinkled all over.

Yet when it comes to actually practising communication, most development agencies I know are so concerned with complete control – they want to edit endlessly, fine-tune their messages to the last letter and comma, and regulate how and where the message is disseminated.

There’s no harm in being organised and focused. But when communication officers are pushed into becoming publicity agents (or worse, spin doctors!) for their agencies, controlling the message becomes obsessive.

I’ve had more than my fair share of this. One example was when working on a documentary for a leading UN agency in Asia that my organisation, TVE Asia Pacific, was commissioned to produce. Now, films cannot be made by committees, but UN agencies never stop trying. At one point, over-zealous agency officials were tinkering with the post-shooting script so much that they edited even the interview clips included in the draft.

That only stopped when I pointed out that hey, those are transcribed verbatim from interviews we’d already filmed!

So imagine how hard it would be for such organisations to let go of the Complete Control over communications that they’ve aspired to perfect for so long.

And yet, as I told a small meeting convened by UNEP in Bangkok last week to plan their next ozone communication strategy for Asia Pacific, that’s not a choice, but an imperative with today’s new media.

In the four years since we worked on the last ozone communication strategy and action plan for the Asia Pacific, we have seen the emergence of web 2.0 – which is really a catch-all term that covers many second generation, interactive platforms and opportunities that have emerged using the global Internet.

Among these are blogs, wikis, social networking sites (e.g. MySpace, Facebook), social bookmarking (e.g. del.icio.us), video exchange platforms (e.g. YouTube), online games and mobile applications.

These and other new media tools enable development communicators to reach out to, and engage, many people – especially the youth who make up more than half of all Asians.

web-20-illustrationsvg.png

But that’s part of the challenge, I said, referring to what I call the ‘Other Digital Divide’ – one that separates (most members of) the development community from ‘Digital Natives’, young people who have grown up taking these digital media and tools completely for granted.

I referred to my remarks at the IUCN Asia Conservation Forum in Kathmandu in September 2007, where I stressed the urgent need for the conservation and development communities to cross this divide if they want to reach out to the dominant demographic group in our vast region, home to half of humanity.

Engaging new media is not just setting up a Facebook account, taking a YouTube channel or opening a blog that’s infrequently updated. All that’s useful, for sure, but they represent only the tentative first steps to the wide and varied new media world.

As with the more established print and broadcast media, development organisations need to have a strategy and a plan based on some research, analysis and reflection.

And willing to let go of that control – so cherished by so many development professionals – is an essential part of that adjustment to the new media reality.

Failure to adjust can result in future shocks – and in the very near future! Perhaps I should also have drawn their attention to what I wrote in October 2007: New media tsunami hits global humanitarian sector; rescue operations now on

We didn’t spend too much time talking about new media at the Bangkok meeting, but I did caution that there is a lot of digital hype out there. I’m no expert on this (is anyone, really?) but my team at TVEAP and I keep trying new ways of doing things with the new media. So here are a few quick insights I offered the UNEP meeting:

• New media lot more interactive, which means they demand a lot of time and effort to engage the audience – which in turn generates huge capacity requirements for any development organisation venturing into such media.

• You can’t always control your messages on new media! This unnerves many development agencies and professionals who are so used to exercising such control – in the new media world, they just have to learn to let go!

• A core value is user-generated content (USG). You need to find creative ways to allow your audiences to generate part of the content. Control lost again!

• Citizen journalists have now established themselves online as text and/or video bloggers. Governments and corporations have acknowledged their presence — serious bloggers have recently been granted media accreditation to the UN. What does this mean for future ozone media training and journalists engagement?

• There are many companies and agencies claiming to have cracked the new media challenge – and don’t believe them! Everyone is learning, some admittedly faster than others, but there’s no substitute to actually doing it.

• And there’s no road map to the new media world, which is being created every day and night by an army of geeks and enthusiasts. There are only a few rough guides and travellers’ tales from some like ourselves who have ventured into this realm.

Note: I am grateful to my colleagues at TVE Asia Pacific who have developed and/or tested out some ideas in this blog post: Manori Wijesekera, Indika Wanniarachchi and Nadeeja Mandawala. I stand on their shoulders, hopefully lightly!

Rule of the Gun in Sugarland: A film by Joey R B Lozano

In June 2007, I did a belated tribute to Joey R B Lozano, a courageous Filipino journalist who crusaded for human rights and social justice. Armed with his video camera and laptop, he was one of the early citizen journalists long before that term – and practice – became fashionable.

From Seeing is Believing

As I wrote:
Joey used his personal video camera to assert indigenous land rights, and to investigate corruption and environmental degradation in his native Philippines. Joey was an independent human rights activist and also one of the country’s leading investigative reporters.

He freelanced for the Philippine Daily Inquirer, covering Indigenous peoples’ rights and the environment, considered the two most dangerous beats in the Philippines. But years earlier, he had moved out of the capital Manila, and committed his life and career to stories and issues at the grassroots that many of his city-based colleagues had no time or patience in covering on an on-going basis.

Trained as a print journalist, Joey mastered new media and technologies whose potential he quickly realised. He moved into television and video media with ease, and later became an active blogger.

I have just tracked down on YouTube one of his documentaries, Rule of the Gun in Sugarland (2001; 9 minutes; English). It’s a powerful documentary that tells the story of Manobo villagers’ efforts to claim their ancestral land in the Philippines, and the abuse they endured because of their claim. It contains both graphic and heart wrenching scenes.

Here’s some background on indigenous people’s rights in the Philippines, as compiled by Witness – the human rights activist group with which Joey worked closely.

Source: Witness nomination of Joey R B Lozano as a Hero on Universalrights.net

The history of the Philippines is a history of colonization, resettlement and battles over who will rule the land.

First the Spanish, then the Americans, then the Japanese, and now multinational corporations have at one time or another dominated the Filipino landscape. Each wave of colonization has forced people off more land, creating a domino effect across the 7,000 islands. Resettlement in turn, has created even more pressure on successive islands as settlers move in, pushing even more people out.

Today, despite continued widespread poverty across the Philippines, Indigenous tribe members remain the most marginalized sector of Philippine society.

In a country of 76.5 million people, almost 20 per cent are Indigenous peoples. They belong to at least 32 different ethnolinguistic groups. More than half are on Mindanao, the largest southern island.

Over the last century, Indigenous peoples have lost their traditional lands, as the logging industry, ranchers and large plantations have forcibly taken over lands, piece by piece.

Much like in other parts of the world, the land was won parcel by parcel. Original verbal agreements were made and often respected between individual ranchers and Tribe leaders to “borrow” land from the Tribe. But the agreements were quickly forgotten when the rancher died. Over the years, the land was then resold without the Tribes’ consent.

From Rule of the Gun in Sugarland

And then, under the Marcos regime, Indigenous people suffered along with farmers, as massive tracts of land were appropriated for the dictator and his cronies. When Marcos was finally thrown out by a people’s revolt, and flown out on a U.S. helicopter, successive democratic governments introduced multiple land reforms intended to redistribute the land justly, but none of these reforms ever really worked.

On the ground level, corruption and misuse of power prevented the land from being rationed and made accessible to the people the reforms were intended to help.

Meanwhile, the land reforms were intended to help the peasants and the fact that many of the lands in question were Indigenous Ancestral domains was never addressed.

Mindanao is rich in natural resources – some of the world’s last ancient rainforests, fertile soils, underground treasures of gold, an abundancy of fish — all now under the threat of overdevelopment.

In 1997, the Indigenous Peoples Rights Act was signed into law. The law is explicit on the Indigenous peoples’ right to ancestral lands. But this has not become operational to date. This fact is exacerbated by the present government’s industrialization thrust and commitment to globalization. Tribal lands, thus, are being continually opened for extractive business.

For more information, check Seeing is Believing website

Can Your Film Change the World? Find out on Pangea Day!

Here’s an extraordinary invitation to all who love to watch, create or critique moving images.

Either watch the above video, linked to PangeaDay YouTube channel, or (if your bandwidth does not allow easy playing of online video) read the text I have just transcribed off the video:

In this age
Images are powerful.
Powerful enough to divide…
…to spread fear…
…to remove hope.

Powerful enough to unite
to build trust, to inspire action.

Until now, images of the many
have been held in the hands of the few.

Finally, that is changing.

Millions of people around the world
are telling their own stories.

For the first time in history
we have a chance to see the world differently.
To see it through the eyes of each other.

Imagine if we could get inside
each other’s heads for a day!
What would we see?

We are about to find out.
A worldwide search has begun
to find films of unique power.

Films that provoke…
…entertain…
…inspire.

Films made by the world
for the world.

On May 10, 2008
millions of people across the globe
will gather to witness these films
in a spectacular event
broadcast live to the entire world.

Visionaries…
…and musicians
will join the celebration.

And it will continue afterwards in cyberspace
as a newly connected global community.

You can be part of it.

Pangea Day.

Here’s the blurb from the official website:

Pangea Day taps the power of film to strengthen tolerance and compassion while uniting millions of people to build a better future.

In a world where people are often divided by borders, difference, and conflict, it’s easy to lose sight of what we all have in common. Pangea Day seeks to overcome that – to help people see themselves in others – through the power of film.

On May 10, 2008 – Pangea Day – sites in Cairo, Dharamsala, Kigali, London, New York City, Ramallah, Rio de Janeiro, and Tel Aviv will be videoconferenced live to produce a 4-hour program of powerful films, visionary speakers, and uplifting music.

Hard Times: Give us more cars and less traffic!

In July 2007, we featured an interesting new film called Faecal Attraction. It probed the link between sewage disposal and river water pollution in India — specifically, the River Yamuna, part of the massive Indo-Gangetic river system.

Now the intrepid film-maker Pradip Saha has taken on another big, messy subject that has even bigger vested interests: the auto industry and its contribution to worsening traffic congestion, air pollution and public health in metropolitan India, especially the capital Delhi.

The film couldn’t have come at a better (worse?) time. India’s Tata Motors will be unveiling their people’s car, priced at Indian Rupees 100,000 (US$ 2,600 approx) on 10 January 2008 at Auto Expo in New Delhi.

“A car priced at hundred thousand Indian Rupees means a lot in terms of urban planning, urban life,” says Pradip, who is also the editor of Down to Earth magazine on science and environment. “Roads are already clogged, winter air is thick with SOX and NOX, our cities will be swarming with small cars.”

He says a few gunfights have already taken place in Delhi between neighbours over claims on parking space. Automobile industry has made urban space pretty absurd.

Pradip Saha Courtesy CSE India
Courtesy CSE Down to Earth

Yet, he adds, any opposition to the introduction of these swarming small cars on account of increasing traffic congestion and pollution has been termed by the car maker and their friends as ‘elitist’. “This car maker has positioned itself as the agent of liberation, where we all have cars. Kink has no boundary.”

So Pradip decided to take the issue head on, making fun of a very serious situation.

Here’s the story behind the film, in Pradip Saha’s own words:

I was invited for an art residency by Khoj, an international artist’s association in Delhi. The brief was to create a public artwork with urban ecological concern.

I decided to do something on automobiles. My initial response was to respond to the way automobiles are sold, playing with desire. I also find certain policy issues related to automobile use pretty kinky. For example, when the auto bosses complain to highest financial authority about slump in auto sale, the highest financial authority calls the bank bosses to make car loans easy. Isn’t it kinky? I was thinking of pushing these kinks and business of desire a bit and create pornography that has automobiles as characters.

I made two. But wasn’t sure about putting them in public as kids will be seeing them too. I have been talking a few friends to create a website of automobile porns, mimicking standard porn site sensibilities.

So I turned to another format. I created a fake news TV channel called HARD TIMES, and went to the road interviewing drivers and riders in cars stuck in traffic jam in Delhi. The style is a take on News TV style, where they stick a microphone down your throat on any occasion, pretending a democratic format that generates peoples’ voice.

I did the same, with 2 basic questions: What is the reason of traffic jam? and How can we solve traffic jam? I edited 5.50 minutes video, and showed it as a loop in Connaught place, on the pavement on a large plasma screen. It also had an accompanying LED display board, a la, railway station information system, that went on giving out important numbers related to absurdity of automobile use in the city. This was a loop too.

Ultra low-cost small cars — such as the much-hyped models being planned by the Tatas and other carmakers — can mean big trouble for India, unless the country makes drastic policy changes. A new study by Centre for Science and Environment (CSE) , released in October 2007, said the influx of these cars would drive public transport and two-wheelers off the roads and greatly increase urban congestion and pollution.

Courtesy CSE Down to Earth

Read CSE’s Down to Earth cover story on 15 October 2007: Small car revolution: Who cares about congestion, pollution