Digital Defenders: How 24/7 media can help fight swine flu worldwide

So this is how it REALLY started...
So this is how it REALLY started...
The World Health Organization (WHO) said this week that the global spread of swine flu was highly likely, and raised its alert level to Phase 5 — the next-to-highest level in the worldwide warning system. It also offered advice on prevention, caring for persons with the flu and how to seek medical help.

A pandemic is not something to be taken lightly. The New Media President Barack Obama has termed the outbreak “cause for deep concern but not panic”. On 29 April 2009, he took the unusual step of using a prime-time televised news conference, convened to mark his 100th day in office, to deliver a public health message to the American people.

“Wash your hands when you shake hands, cover your mouth when you cough,” he said. “It sounds trivial, but it makes a huge difference. If you are sick, stay home. If your child is sick, take them out of school. If you are feeling certain flu symptoms, don’t get on an airplane.”

That’s the basic preventive message that needs amplification and repetition all over the world. While medical doctors and researchers spearhead the public health response, we need the mass media and all communications professionals to support the public awareness response. Flu shots and hospitals alone cannot win this battle.

For the first time in history, we have the means of rapid access to most of humanity. What we now need is clarity of message, credible messengers and sustained delivery.

I see this as an interesting – even if very risky – social experiment on the preventive powers of our 24/7 media and information devices. More than four billion mobile phones are in use, most of them in the developing world. Over one billion people connect to the web. We also have hundreds of radio and TV channels saturating the airwaves. Can these media peddle the right kind of awareness and inspire preventive action faster than the flu virus propagates itself? This is the classic race between education and catastrophe that H G Wells wrote about many decades ago!

We in Asia have some useful experiences from 2003 when the Severe Acute Respiratory Syndrome (SARS) affected much of the region. On that occasion, the media led a parallel front against the pandemic, delivering both preventive messages and helping care for those already infected.

TV playing nanny: How Asian broadcasters helped fight SARS

Precisely because rapid response is vital in a situation like SARS and swine flu, it’s the broadcast and online media that can provide timely and up-to-date coverage. It’s too early and too soon to compare media’s role in this crisis with SARS and other rapid-spread public health crisis of the past. Print media can also play a part in spreading general awareness, but they don’t have the speed and 24/7 outreach that we need for covering a crisis like this. Besides, in many parts of the world, newspapers and magazines are struggling to stay in business, coping with a terminal malady affecting their industry.

WHO's phases of a pandemic alert
WHO's phases of a pandemic alert

Untold story behind the story: “Barack Obama: People’s President”

A film to reveal what the old media didn't show...
A film to reveal what the old media didn't show...
When Barack Obama and his running made Joe Biden won the US Presidential Election held on 4 November 2008, they not only beat the Republican duo McCain-Palin but also a host of other also-rans. It’s too soon to tell, but that date might also mark the beginning of the end for the old media, also called the mediasaurus, who have been dominating the public’s access to news, information and commentary for over a century.

But how did it all happen? Who can tell us the real story as it happened, and why, without filters and biases so rampant among the mediasaurus?

On this blog, we have watched with deep interest and some fascination the rise of Barack Obama from relative obscurity to become the President of the United States. On 6 November 2008, soon after the election results were confirmed, we noted how Obama had just been elected ‘President of the New Media world’. I explained: “Obama’s rise has epitomised change in many ways. Among other things, he is the first elected leader of a major democracy who shows understanding and mastery over the New Media World, which is radically different from the old media order.”

On 20 January 2009, when he was inaugurated, we wrote: “For four or eight years, Obama’s every move, word and gesture will be captured, dissected and debated to exhaustion by admirers and detractors alike. And his administration will be under scrutiny by thousands of citizen journalists who don’t share much except the digital platforms and social networks on which they post their impressions. Welcome to the New Media Presidency. The hard work – and real fun – begin now!”

And now, one of the world’s leading new media activists, Danny Schechter, is about to release a new documentary on how the Obama campaign rode the new media wave to the White House — and more importantly, how the same new media can help the American public to keep Obama Administration accountable.

The film “Barack Obama, People’s President”, (slated for DVD release later this month by ChoiceMedia.net), documents the online and on the ground techniques that were used to win the highest office in the land.

As the film’s advance promo blurb says: The one story that most TV outlets didn’t tell in the 2008 election was the most important one -how did a young and relatively unknown candidate become President? If you voted for Barack Obama or not, this is a story you will want to know because it shows how the face of presidential politics changed forever. Barack Obama used techniques never seen before in a nationwide election — his grassroots mobilization and use of the internet was unprecedented, inspiring and effective. You have seen the rest of the coverage — now see the real story.

The film goes inside the official and unofficial campaign to show how Barack Obama was turned into a political brand to appeal to young first time voters. It shows how social networking on the internet — blogs, Facebook, texting and other techniques — were used carry the message to the masses and to raise tens of millions of dollars for the campaign. Popular online videos such as “Obama Girl”, along with those created by regular yet passionate supporters to engage their own communities, became one of the most important tools in the campaign’s success.

Watch the trailer of “Barack Obama, People’s President” directed by Danny Schechter:

Emmy award winning film-maker Danny Schechter, who is also blogger-in-chief at MediaChannel.org that keeps a critical eye on the media, just wrote this explaining why he made this film:

“It is hard to remember that two years earlier Obama was barely known, registering on the radar screen for just 10% of voters. He was also hardly a brand name as a first term Senator who spent more time in state politics in Illinois than on the national stage. Moreover, he was young and a man of color — not qualities that usually prevail in a presidential arena which tends to draw far older, far whiter, and far more centrist candidates. The thought that he would beat frontrunner Hillary Clinton in the primaries was, quite frankly, unthinkable to most of the elite.

“And yet he prevailed, as he used a phrase appropriated from labor organizer and Latino legend Caesar Chavez. Obama turned the farm workers Spanish language slogan “Si Se Puede” into “Yes We Can.” Rather than focus on specific political issues, he built a campaign on the promise of “Hope.” Rather than just rely on traditional fundraising — although by the end, he was plush with it — he reached out over the internet for smaller donations from millions of donors.

Perils of the New Media Generation...
Perils of the New Media Generation...
“Few in the major media gave him a chance, but he was not discouraged because he had created his own grassroots media operation using sophisticated organizing and social networking techniques to build a bottom-up movement, not the usual top-down apparatus. While his campaign ran the show, he encouraged independent initiatives including citizen-generated media, music videos, personalized websites, twittering and texting, etc..

“This is the new direction our politics has taken. It is a story that may be somewhat threatening to old media – and older activists – who prefer a one to many approach to communication, as opposed to forging a more interactive empowering platform. There is no question that young people — especially those mobilized by Obama — prefer online media and that choice is making it harder and harder for traditional outlets to sustain their influence and, in some cases, even their organizations. Old media may be on the way out.

“This is why our film is, in my mind, so important, not just as a record of how Obama won and what happened in 2008, but in what will happen, can happen, and is happening in the future. This is why I believe its critical for Americans to see it — and others in the world as well — to recognize how Obama represents more than just another politician, but a whole new approach to politics. That old adage is worth remembering: “It’s not the ship that makes the wave, it’s the motion of the ocean.”

“Obama, for all his shortcomings, which are becoming more obvious by the day, has pioneered the way change must be won — not by people on the top, but by all of us. It remains for “us” to hold him accountable. We live in a culture of amnesia – it is important to learn the lessons of the recent past.”

Read the full comment: New Film Tells Unreported Story of Obama’s Election on MediaChannel.org

Wanted: New Arthur C Clarkes of the 21st Century!

The legend lives on: Arthur C Clarke (1917 - 2008)
The legend lives on: Arthur C Clarke (1917 - 2008) - photos by Rohan de Silva

Today we mark the first death anniversary of Sir Arthur C Clarke. Exactly one year ago, when he passed away aged 90, I was thrust into a media frenzy. I’d been Sir Arthur’s research assistant and, in later years, his media spokesman and in the hours and days following his death, the family asked me to continue that role.

This blog recorded my experiences and emotions as they happened (see several posts in the latter half of March 2008). A year later, all of us who worked closely with him still miss Sir Arthur, but I can now take a more detached, longer-term view. And that’s what I’ve just done.

In an op ed essay published today in Groundviews website, I argue that sparking imagination and nurturing innovation are the best ways in which Sri Lanka can cherish Sir Arthur’s memory in the land he called home for half a century.

Despite his well known ego, Sir Arthur never sought personal edifices to be put up in his honour or memory. When a visiting journalist once asked him about monuments, he said: “Go to any well-stocked library, and just look around…”

In the weeks and months following Sir Arthur’s death, many have asked me what kind of monument was being planned in his memory. As far as the Arthur C Clarke Estate is concerned, there is none –- and that seems to surprise many.

Yet it is fully consistent with the man of ideas, imagination and dreams that Sir Arthur Clarke was. Monuments of brick and mortar — or even of steel and silicon — seem superfluous for a writer who stretched the minds of millions. Commemorative lectures or volumes cannot begin to capture the spirit and energy of the visionary who invented the communications satellite and inspired the World Wide Web.

A life of no regrets...except for a minor complaint
A life of no regrets...except for a minor complaint
In my essay, I suggested: “Instead of dabbling in these banalities, Sri Lanka should go for the ‘grand prize’: nurturing among its youth the intellectual, cultural and creative attributes that made Arthur C Clarke what he was. In other words, we must identify and groom the budding Arthur Clarkes of the 21st century!”

Easier said than done. In fact, in a country like Sri Lanka that is still partly feudal, insular and stubbornly clinging on to the past instead of facing the present and future, this becomes formidable. This is why I noted: “But can imagination and innovation take root unless we break free from the shackles of orthodoxy? For transformative change to happen, we will need to rethink certain aspects of our education, bureaucracy, social hierarchies and culture. Are we willing and able to attempt these?”

I then discuss some of the key challenges involved in nurturing imagination and innovation. I end my essay with these words: “Let’s not kid ourselves: sparking imagination and innovation is much harder than launching a gleaming new satellite in Sir Arthur’s name. But the rewards would also be greater: if we get it right this time, Sri Lanka can finally take its rightful place in the 21st century.”

Within hours of its online publication, the essay has attracted several comments and a discussion is evolving. Just what Sir Arthur would have liked to see happen…

Read the full essay, and join the discussion at Groundviews

Moving images blog, two years on: The journey continues…

Blogs put ME back into MEdia...
Blogs put ME back into MEdia...
The Moving Images blog completes two years today. So we pause briefly to look back – and forward.

I launched the blog with two posts from near-freezing Washington DC on 17 March 2007, while participating in the DC Environmental Film Festival. Both concerned my own offering to the festival: Children of Tsunami: The Journey Continues, product of monthly filming with 8 survivor families in 4 countries for nearly one year after the Asian tsunami.

Since then, this blog’s own journey has continued: in 24 months, we have produced 342 posts in 134 categories and with 562 tags. These elicited a total of 622 comments from readers who came from all walks of life, and all parts of the world. To the end of 16 March 2009, I received a cumulative total of slightly over 246,900 page visits. I now average 500 – 600 visits a day.

I share my blogging journey with these readers who have enriched it in various ways. Some commented under their own names; others used pseudonyms. Some left email details; others none. A few have actually suggested stories that I later wrote up as blog posts. I don’t know most of my readers in person, and have only met them online. As this blog enters its 25th month, I thank them all. You’ve kept me going in a particularly tough time in the world…and in my personal life.

Moving Images wasn’t my first blog – in late 2006 I had started another blog called Communicating Majority World under the name ‘Lost Alien’, which I somehow didn’t sustain for more than a few weeks and a handful of posts. For reasons that I can no longer quite recall, the Lost Alien abandoned his original blog – and migrated over here!

When I started Moving Images, I was driven by a simple motive: to discuss and reflect on the many and varied topics and subjects that interest me professionally. In one way or another, these fall into the area of communicating science, development and environment to the non-specialist public. Because my work at TVE Asia Pacific involves using television and video for this purpose, there is a bias on moving images in many things I do.

But by design, this is not an official blog of TVE Asia Pacific, or any other organisation that I am associated with. In fact, I regularly express here views that I cannot say wearing any of these hats — because we live in a world where most people still react not just to the song, but also the singer (and can’t separate the two).

Are we there yet? No!
Are we there yet? No!
So this blog is unashamedly, intentionally self-centred: it puts ME back in Media. I make no apologies for speaking my mind on a variety of topics, and for returning to some issues that I’m passionate about.

After 22 years in journalism, broadcasting or communicating development, I find I have sufficient perspective in which to anchor my thoughts, and to express my views in a way, I hope, interests and engages readers. Like the ancient Greeks, I try to ask the right questions – even when I don’t always know or get the right answers. And I have more than a few stories to spice up the narrative.

I’m well aware of the inherent danger of combining writer-editor-publisher all in one: personal blogs don’t always operate under the usual checks and balances that we expect and presume in the more structured media outlets (whether they are in the mainstream or new media spheres). On more than one occasion, I’ve written impulsively – in frustration, anger or elation, and sometimes on the run. Thanks to the training in my news reporter days, I can still churn out readable prose fast. And only once in all these 24 months and 342 posts have I regretted rushing to publish (so, using my absolute discretion as the media tycoon of this blog, I pulled it down).

Do I see myself as a citizen journalist? Yes and no. I don’t report news, and only very occasionally write on latest developments (or breaking news, as it’s now called). I see myself more as a citizen commentator – the op ed equivalent in the new media domain. Yes, I do occasionally report from large conferences that I attend as a speaker or panelist. But I have found how demanding it is to blog from events while keeping up with everything that is going on.

Do I see myself as a Sri Lankan blogger? Not really. Scanning the 342 blog posts I’ve written, I can count only a two dozen that have an appreciable reference to Sri Lanka. This is not because I’m aloof or disengaged; I have simply set a framework for myself that goes well beyond the country of my residence and social/cultural anchor.

Another reason for this intentional lack of geographical focus is that besides this blog, I regularly write op ed essays for other online outlets like Groundviews, MediaChannel.org and MediaHelpingMedia, and print news magazines like Montage. I use these platforms for commenting on Sri Lankan issues that interest or concern me.

I find it a bit incongruous that we who use the new media tools of web 2.0 – which signify the end of old geography – must contain ourselves to geographical or cultural cocoons. Thus, while I sometimes join gatherings of bloggers based in Sri Lanka, and share concerns for freedom of expression, I have consciously avoided joining Kottu, the leading aggregator of Sri Lankan blogs.

gvo-logo-lgAnd I get more than a little miffed when the excellent aggregation service Global Voices constantly labels me as a Sri Lankan voice (with a map of Lanka to boot!) whenever they helpfully flag my blog posts for wider attention. I have privately discussed this with GV’s South Asia coordinator who says their current tagging and categorisation do not allow anything else. Is this an example a new media platforms being trapped in an old media mindset?

If you really must pin me down to some place, call me a South Asian (or, as my friends at Himal would like to write it, Southasian).

Do I see myself as a new media activist?
I’m not sure. I’m not a geek, and have no great knowledge or insights on the back-end technologies that make all this possible. My interest is in how the new media tools shapes societies, cultures and politics in emerging Asia. Those braver and smarter than me are actually innovating and improvising new media tools for social activism. I just watch — and occasionally blog to critically cheerlead them. Mine is definitely the easy part…

Mainstream media...and bloggers
Mainstream media...and bloggers
On this blog, I place a higher premium on still and moving images. Regular readers know my fondness for cartoons, which I avidly search for and collect on a wide range of topics. In fact, I believe cartoonists are the best social and cultural commentators of our times – they say so much with such economy of words!

Similarly, I try to embed relevant online videos that I can find. Sometimes it takes me longer to scan YouTube and other platforms than to write the accompanying text for a blog post. And I get frustrated when WordPress does not allow embedding from certain online platforms like EngageMedia, a new Asia-based service that we have recently started to collaborate with.

As I travel around in Asia and Europe, and move across the sometimes overlapping circles of development, media and communications technology, I keep meeting readers who read and follow this blog. Some have never commented on any post; a few have chosen to write emails to me on specific matters.

This means some of the conversations inspired by this blog happen bilaterally — for example, film festival organisers have written asking me for contacts of specific film-makers whose work I have reviewed. Students often write to me seeking additional information or my own views. Long lost friends or associates have revived contact after stumbling upon this blog. I have no illusions of being famous, but it’s nice to stay engaged.

My policy on visitors’ comments is clearly stated in my intro page: “This is a moderated blog where I approve/disapprove the publication of readers’ comments to individual posts. I do allow all reasonable comments left by readers — including those that radically disagree with my own views. The basic rules of my moderation: I don’t publish comments that are outright libelous of individuals, or are so explicitly self-promotional bordering on spam.

Only once in the short history of this blog have I been threatened by someone whose conduct I questioned in the public interest. In late 2007, I wrote a hard-hitting comment on how certain media organisations are exploiting concerns surrounding climate change to their institutional advantage. I was standing by to publish their response, for the institution I named claims to promote public discussion and debate. None came my way, although some peer pressure was used, unsuccessfully, to make me remove the blog post. In mid 2008, when our paths accidentally crossed in a European capital, the individual concerned confronted me. I gave him a patient hearing, and reiterated my offer to publish his response in full. He insisted on my deleting the post (gosh, it must have hit a raw nerve!). He ended our unpleasant encounter saying: “If you lived in my jurisdiction, I would have sued you!”

There has never been a denial or rebuttal from this person or his institution on the substantive points in my blog post. But I was repeatedly told that my candid remarks are ‘not helpful’. Perhaps. But anyone who remotely believes in ‘illuminating debate’ would have engaged me on this blog, or theirs, or in a neutral forum (plenty exist).

Luckily, I've rarely faced this situation
Luckily, I've rarely faced this situation
Encouragingly, many others have done just that. This includes the reader who thinks I have an axe to grind with the BBC (I don’t, but I’m also not a fan of the ageing Auntie), and a few who feel I’ve been unkind to the fledgling global newscaster Al Jazeera English.

Then there are those who assume that I hate state-owned, so-called public broadcasters (again, I don’t, although I question their conduct more rigorously because they are public-funded). In fact, I have sung praise of Burmese TV as a model public broadcaster, and maintained excellent relations with NHK and other public broadcasters in Asia. I’m regularly invited as a speaker or panelist at gatherings of mainstream broadcasters – where I express pretty much the same views as I do on this blog.

Some think I’m too harsh on the United Nations, especially UNICEF. Again, I’m a great believer and supporter of the UN’s ideals, but never hesitate to critique the public communication policies and practices of individual UN agencies. I like to think that the United Nations is bigger (and deeper) than the inflated egos of its senior officials. In fact, middle level officials and experts working in various UN agencies have privately commended me for keeping the spotlight on their agencies. During the two years of this blog, I have worked closely with UN-OCHA, UNEP and UNAIDS, and they have been pluralistic enough to engage me in the greater public interest.

I believe that it’s not just the UN, but the entire development sector, that needs to get its act together when it comes to communicating policies, practices and choices. Having occasionally (and luckily, only briefly) forayed into the charmed development circles, I realise how detached from reality, self-referential and inward looking many development professionals and their institutions are. Communication is often no more than self-promotional publicity for overambitious agency heads. I have watched how the sector has struggled to adjust to the new realities in media and communications technology. Sometimes I have ridiculed their worse attempts on this blog; more often than not, I have quietly worked with them in small groups or bilateral meetings trying to build their capacity to do things better with greater focus and impact.

I survived mediasaurus - and lived to tell the tale!
I survived mediasaurus - and lived to tell the tale!
Precisely because I have access to various policy, development and research circles in Asia while (or despite?) being a blogger critiquing the same players, I exercise caution in quoting people or citing examples. Some meetings I attend discuss matters too sensitive for immediate publication; others operate on the Chatham House rule (generic points may be communicated, but without attribution). As a journalist, I’ve been trained to clarify what is on the record and what isn’t; in sourcing content for this blog, I follow the same principles.

Every writer, editor and publisher has her own agenda. Mine is fairly easy to discern, for example from the recurrent themes on this blog. These include: * humanising development communication (going beyond mere facts, figures, analysis and jargon); * demystifying and debunking self-serving development myths (for example, about community radio, or rural poverty); * practising what we preach (broadcasters addressing their own carbon emissions); * evolving more inclusive copyright policies (poverty and climate change as copyright free zones); and * engaging in simple, clear and effective communicating of science and technology in society.

For those who occasionally look for a hidden agenda, my only advice is: get a life. I write this blog for fun. I don’t set out to kick anyone – although I often get a kick out of receiving online or offline feedback.

And that’s my wish for the coming months and years: while I work hard to earn some honest bucks else where, may I continue to derive my kicks here. And if some of you also get a mental kick out of reading or commenting on this blog, that’s my bonus.

Since I remain open-minded and eager for new knowledge, my views on some topics and issues keep evolving over time. Although it’s tempting to go back and edit some of my earlier blog posts in the light of new knowledge or understanding, I refrain from doing so. And if that sometimes presents (minor) inconsistencies, I can only quote Walt Whitman in my defence:
Do I contradict myself?
Very well then I contradict myself,
(I am large, I contain multitudes.)

How ‘Hole in the Wall’ ICT experiment inspired ‘Slumdog Millionaire’

21st Century, here we come...
21st Century, here we come...
With the 81st annual Academy Awards (Oscars) to be announced on February 22, all eyes are now on the nominated movies.

Updated on Oscar night: Slumdog wins 8 Oscars out of 10 nominations!

Few films in recent years have generated as much buzz as Slumdog Millionaire, the British-Indian film based in the slums of Mumbai. It has won five Critics’ Choice Awards, four Golden Globes and seven BAFTA Awards, and is nominated for ten Academy Awards, including Best Picture.

Much has been written about the movie’s depiction of India’s stark urban realities of poverty, organised crime and street children. But there is another face of India that the movie captures: how information and communication technologies (ICTs) are changing culture, economy and social relations in the world’s largest democracy.

I just called to ask...
I just called to ask...
Early on, film critic Ben Walters spotted this aspect. He asked in The Guardian on 9 December 2008: Is Slumdog Millionaire the first truly 21st-century film? Among his reasons: “Jamal works in a call centre decorated with London Underground paraphernalia and whose employees are kept up to date on EastEnders plotlines to improve their chances of successful small talk with their customers. Aptly enough, the customers are mobile phone users – another emblem of 21st-century connectivity – and a mobile plays a crucial part in the story’s climax.”

Indeed, the mobile phone combined with live broadcast television both feature in the story’s climax. The film was partly shot on the actual studio set used by Kaun Banega Croreparti (KBC), the Indian version of Who Wants to be a Millionaire. As I wrote earlier, the cerebral world of quizzing blends seamlessly with the rough world of Mumbai slums to produce an enthralling 120 minutes.

And now it turns out that a real life ICT experiment triggered the idea of the Slumdog story.

Indian author Vikas Swarup, on whose 2005 novel Q&A the movie is based, has recently revealed how he was inspired by the hole-in-the-wall project. This was an initiative by Dr. Sugata Mitra, chief scientist at NIIT, a leading computer software and training company in New Delhi. Mitra embedded a high-speed computer in a wall separating his firm’s headquarters from an adjacent slum, he discovered that slum children quickly taught themselves how to surf the net, read the news and download games and music. He then replicated the experiment in other locations. Each time the results were similar: within hours, and without instruction, the children began browsing the Internet.

Swarup told Indian Express in January 2009: “That got me fascinated and I realised that there’s an innate ability in everyone to do something extraordinary, provided they are given an opportunity. How else do you explain children with no education at all being able to learn to use the Internet. This shows knowledge is not just the preserve of the elite.”

Discover your world...
Discover your world...
Dr Mitra’s project was the subject of a 2002 documentary film, called Hole in the Wall, made by the New York based production company GlobalVision.

The film was introduced as follows: A revolution in information technology is redefining poverty, as how much you know is becoming just as important as how much you own. “The Hole in the Wall” examines one possible solution to the growing technological gap between rich and poor — the so-called ‘digital divide’ — that threatens to consign millions to an “information underclass.”

The film was made by Rory O’Connor and Gil Rossellini. An 8-min version was broadcast by PBS in October 2002 in their program Frontline/World. A 60-min version was screened at the United Nations in New York City in December 2002. The film has been widely screened, and won several awards.

Initiator of the Hole in the Wall project carries on his mission to adapt ICTs to serve the unmet needs of India’s poor. Watch Dr Sugata Mitra talk about his work in this TED Video:

Return of (true) Mass Media: Let there be millions of sparkling conversations!

Being the fourth monkey?
Being the fourth monkey?
“Historically, organised and commercialised mass media have existed only in the past five centuries, since the first newspapers — as we know them — emerged in Europe. Before the printing press was invented, all news was local and there were few gatekeepers controlling its flow. Having evolved highly centralised systems of media for half a millennium, we are now returning to a second era of mass media — in the true sense of that term. Blogs, wikis and citizen journalism are all signs of things to come.”

This is how Sir Arthur C Clarke and I summed up the transformative change that is currently taking place in the world of mass media, in an essay we co-wrote for the Indian news magazine Outlook in October 2005.

We’d given it the title ‘From Citizen Kane to Citizen Journalist’ – a formulation that I’m still proud of – but the editors changed it to ‘Arise, Citizen Journalist!’. Of course, our original title made evocative sense only for those who knew the popular culture reference to the movie Citizen Kane.

I recently had a chance to revisit these issues and explore them further in a half-hour, in-depth TV interview with media researcher/activist and fellow citizen journalist Sanjana Hattotuwa. This was part of The Interview series produced by Young Asia Television, and broadcast on two Sri Lankan TV channels, TNL and ETV during the second week of February 2009.

Sanjana covered a wide range in his questions. Starting with a brief reflection on my 21-year association with Sir Arthur Clarke, we moved on to the bewildering world of new media and its co-existence with the mainstream media. We discussed the fragmentation of audience and the concern that some current and would-be bloggers harbour: is anyone listening or reading?

And more importantly, how do we get conversations started and going. I look back on my own experience as an active blogger for almost two years, and assert that if we have something new and worthwhile to say, and know how to express it well, we can slowly build up an audience. There’s no blueprint or road map – everything is in ‘beta’ mode, and the name of the game is try-it-and-see!

Here’s that full interview on YouTube, broken into four parts:

Sanjana Hattotuwa talks to Nalaka Gunawardene – Part 1 of 4:

Sanjana Hattotuwa talks to Nalaka Gunawardene – Part 2 of 4:

Sanjana Hattotuwa talks to Nalaka Gunawardene – Part 3 of 4:

Sanjana Hattotuwa talks to Nalaka Gunawardene – Part 4 of 4:

Bill Gates and mosquitoes: World’s top geek now works for its meek

More bugs from Gates...
More bugs from Gates...
Bill Gates can’t seem to get enough of bugs.

On 4 February 2009, he let loose a swarm of mosquitoes at the TED 2009 technology, entertainment and design conference in California to highlight the dangers of malaria.

“Malaria is spread by mosquitoes,” he reminded his audience of leading scientists, designers, researchers and entrepreneurs. Turning to an upturned jar on stage, he announced: “I brought some. Here…I’ll let them roam around. There is no reason only poor people should be infected.”

Luckily, the mosquitoes were not carrying the disease. But it had the intended effect. Wired editor Chris Anderson, curator of the show, suggested a headline: “Gates releases more bugs into the world”.

Watch Bill Gates’s mosquito moment:

Watch the full 20-minute video of Bill Gates at TED 2009

As stunts go, this one was pretty mild and harmless. There are many shocking ways in which the harsh daily realities of the world’s poor can be brought into gatherings of the rich and famous. They could be served glasses of the contaminated, sludgy (and often smelly) water that tens of millions drink everyday. Or all the toilets could be locked up and the keys thrown away – for good. Or electricity supply could be cut off, or frequent ‘black-outs’ or ‘brown-outs’ could be staged. You get the idea…

Of course, few event organisers would dare try any of these, if only for health and safety considerations. Reminds me of a rare exception: when he was director of information with the UN’s population agency (UNFPA), journalist-turned-UN official Tarzie Vittachi once hosted delegates of a high level meeting to lunch which consisted soley of a bread roll and a glass water. He told his guests: the meal was better more than what most poor people in the global South on any given day.

Bill to the rescue...
Bill to the rescue...
Meanwhile, billions of poor and needy – and not just those in the majority world – are glad that Bill Gates caught the ‘development bug’ and has switched his formidable creative energies (not to mention his billions) to address their survival issues. The Bill & Melinda Gates Foundation – which carefully manages the giving away of Gates wealth – operates on the belief that all lives have equal value. “We think all people deserve the chance to have healthy, productive lives”.

They have set priorities such as improving health and reducing extreme poverty in the developing world, and improving high school education in the United States.

The New York Times columnist Nicholas Kristof recently described it as a paradox: “In these brutal economic times, one of the leading advocates for the world’s poorest people is one of the richest.”

He noted: “Mr. Gates ended his full-time presence at Microsoft last July and since then has thrown himself into work at his foundation. He is now trying to do to malaria, AIDS, polio and lethal childhood diarrhea what he did to Netscape, and he just may succeed.”

In his TED talk, Bill Gates addressed two questions that occupy much of his time these days: How do we stop Malaria? How do you make a teacher great?

Look, no computers!
Look, no computers!
He said: “The market does not drive scientists, thinkers, or governments to do the right things. Only by paying attention and making people care can we make as much progress as we need to.”

He called for greater distribution of insect nets and other protective gear, and revealed that an anti-malaria vaccine funded by his foundation and currently in development would enter a more advanced testing phase in the coming months.

“I am an optimist; I think any tough problem can be solved,” he said. That’s the geek in him talking: marshall all information, analyse problems, respond strategically — and keep at it.

A friend who now works with the Gates Foundation confirms how the charity seeks evidence and rigour in all its social investments. This is no bleeding-heart do-gooding or ‘social work’ for its CSR value. The new wave of geeks lining up to serve the meek bring business acumen to the development sector long under-served by unimaginative aid agencies and self-serving UN organisations.

As Kristof wrote: “Gates ended his full-time presence at Microsoft last July and since then has thrown himself into work at his foundation. He is now trying to do to malaria, AIDS, polio and lethal childhood diarrhea what he did to Netscape, and he just may succeed.”

Gates has announced that despite the economic crisis the Gates Foundation will increase spending by US$500 million this year.

In late January 2009, the billionaire philanthropist released the first ‘Annual Letter from Bill Gates‘ where he discussed his work at the foundation and spoke candidly about what has gone well, what hasn’t.

He compared his earlier work at Microsoft with the challenges he now tackles at the charitable foundation. “What I’ve found now is that really those same key elements are there. The opportunity for big breakthroughs is absolutely just as great–now it’s vaccines, it’s seeds that have better yield, it’s ways of sharing teaching practices…they will take the same kind of patience that we had for software breakthroughs.”

Just ahead of the letter’s release, Nicholas Kristof talked with Bill Gates about why aid to developing countries is more important during the economic downturn and vaccine breakthroughs on the horizon. Watch the interview:

Read: Bill Gates’s Next Big Thing by Nicholas D Kristoff, published in the New York Times on 24 January 2009

“It’s an immensely exciting time for people working with video!” – Sam Gregory

Sam Gregory
Sam Gregory
“It’s an immensely exciting time for people working with video. More and more people creating and using video, more places to share it, more ways to place it in front of people who can make a difference.

“It raises challenges too: saturation of images and compassion-fatigue, finding your place to be heard, and the safety and security and consent issues that arise when many more people are filming each other.

“But overall I think we’re seeing a really powerful moment for individual expression but also collective accountability being supported via image-making.”

So says Sam Gregory programme director of Witness, a human rights organisation which uses video and online technologies to open the eyes of the world to human rights violations. The New York-anchored organisation works around the world to ’empower people to transform personal stories of abuse into powerful tools for justice, promoting public engagement and policy change’.

Sam is a video producer, trainer and human rights advocate who knows and taps into the power of moving images to move people. He was speaking with Indian journalist and cyber activist Frederick Noronha in an interview just published at the Info Activism website.

www.witness.org
http://www.witness.org
Sam recalls how he was once making films and also involved in activism, and ‘frustrated at how the two didn’t fit together’.

He adds: “In the traditional TV documentary world, the advocacy purpose of film was under-utilized. The fact that you got 500,000 viewers for a TV broadcast told you nothing about whether that turned into action. So I started looking for ways to really make the video fit as a tool for real advocacy and change-making, and came upon WITNESS.”

Read full interview on InfoActivism website

We at TVE Asia Pacific worked closely with Sam in 2002-2004, when we implemented a collaborative Asian regional project called Truth Talking where Witness was a partner. It was through Witness that I met courageous info activists like Joey R B Lozano.

IUCN at 60 finally crosses the ‘Other Digital Divide’…

iucn.org
iucn.org
This news just came in, from IUCN – International Union for Conservation of Nature:
“Gland, Switzerland, 29 January 2009 (IUCN) – The world’s oldest and largest environmental organization is launching a new opinion page on its website, starting today with an article on President Obama written by IUCN’s President, Mr. Ashok Khosla.”

The press release quoted Julia Marton-Lefèvre, Director General of IUCN as saying: “Because we are a science-based organization and because we are also a membership organization, we tend to avoid controversies. While we, as an organization, will maintain our scientific rigor and strict neutrality in defending nature conservation, we wanted to provide our experts and members a space to freely express themselves, get feedback from a wide audience and generate informed debates around the big issues of our time.”

Intrigued, I quickly looked up the new Opinion page, and found this welcome note from Mario Laguë, its Head of Global Communications: “IUCN is an organization that built its enviable reputation on science and on the contributions of all its members. This combination of the need for both accuracy and democratic legitimacy can at times slow down our capacity to react to current events or to express opinions that are not ‘official positions’. While it is clear that the views expressed on this page are not necessarily those of IUCN, we expect them to be in accordance with its vision of ‘a just world that values and conserves nature’.

This isn't quite what IUCN would approve, but still an interesting idea...
Not quite what IUCN would approve, but still an interesting idea...
This is what I would call cautious engagement, but it’s certainly a welcome move. The first contribution to the Opinions page is an article by Dr Ashok Khosla, President of IUCN, titled ‘A new President for the United States: We have a dream’. In his characteristic analytical and perceptive style, Ashok sums up the promise the new US administration holds for pursuing the conservation agenda worldwide.

The opinions page allows comments by readers — moderated, and limited to 300 characters per comment, just enough to make a point briefly. Two days after the Khosla essay was posted online, it had attracted four comments…or at least that many were approved by people at IUCN headquarters who review comments.

Beyond these specifics, the launch of an interactive opinions page marks a new era for IUCN which brings together over 1,000 governments, state agencies and non-governmental organisations committed to preserving life on Earth. It signifies that the alliance as a whole is finally crossing what I have called the ‘Other Digital Divide’ — the one that separates the Digital Natives and Digital Immigrants.

I’m delighted to see IUCN belatedly crossing this divide, which I’ve been advocating for some time. In September 2007, participating in IUCN’s Fourth Asian Conservation Forum in Kathmandu, Nepal, I argued that scientific merit and rational (and often very articulate) reasoning alone won’t win them enough new converts to achieve significant changes in lifestyles, attitudes and practices needed to change business as usual.

I said: “To be heard and heeded in the real world outside the charmed development and conservation circles, we need to employ a multitude of platforms, media and ICT tools.”

I added: “IUCN and other conservationists, with their rigorous scientific analysis expressed in technical papers, print publications and the occasional op ed article in broadsheet newspapers, have to navigate in this whirlpool (of new media) — and it’s not easy. But their choice is between engagement and marginalisation. The planet cannot afford the latter.

“I’m not suggesting that conservation scientists and organisations must drop their traditional advocacy methods and rush to embrace the new ICT tools. But they need to survey the new media landscape with an open mind and identify opportunities to join the myriad global conversations.”

It takes time to turn around a large ship like IUCN, but they have been trying. For example, in September 2008, days before its World Conservation Congress in Barcelona, Spain, IUCN launched its own YouTube channel to share its videos online. Four months later, viewing numbers for the three dozen short videos posted are still in double digits, but a start has been made.

So it’s good to have the grand old lady of global conservation enter the endlessly chatty, cacophonic world of web 2.0. Let’s hope she won’t remain too aloof or elite (what I call the ‘broadsheet newspaper mentality’ when much of the world has gone tabloid or ‘compact’), or try to be too prim and proper in expressing her own views. The conversations online tend to evolve fast, and can sometimes be rough, spontaneous or unpredictable. Excessive moderating can leave out the passion and rhetoric that drive some discussions – sanitising is not recommended except to avoid libel and slander. These attributes can be very disconcerting to well-established organisations that have so far carefully managed their corporate communications. Engaging new media requires losing a good part of that control.

But as our friends in Gland have now recognised, it’s no longer a choice – but an imperative.

September 2007 blog post: Crossing the Other Digital Divide – Challenge to Conservation Community

August 2008 blog post: Wanted: Development 2.0 to catch up with web 2.0!

Moji Riba and Mountain Eye: A digital time capsule

Moji Riba capturing living cultural heritage before it's too late...
A race against time: Moji Riba capturing living cultural heritage before it's too late...

When young Moji Riba started taking an interest in video cameras and filming, his father was a bit concerned.

“I don’t want my son to end up as a cameraman,” he said, reflecting on the fact that a videographer was considered to be no more than a skilled worker in some sections of Indian society.

He need not have worried. Moji went on to become both a well respected film maker and a teacher of mass communications. But more importantly, he has turned his skill into capturing and preserving the highly diverse cultures and traditions of his home state of Arunachal Pradesh in India’s north-east.

Working below the mainstream media’s radar and improvising with available resources, Moji has been engaged in this pursuit passionately and diligently for nearly a dozen years. These efforts finally came into global spotlight in November 2008 when he was selected for a prestigious Rolex Award for Enterprise.

Rolex recognised Moji for ‘helping to preserve and document the rich cultural heritage of India’s Arunachal Pradesh tribes’. He was among the 10 winners of the 2008 Rolex Awards, which for more than 30 years have supported pioneering work in science and medicine, technology and innovation, exploration and discovery, the environment and cultural heritage.

Moji Riba accepting Rolex Award 2008 in Delhi
Moji Riba accepting Rolex Award 2008 in Delhi
The award was presented to him at a simple ceremony held in New Delhi on 22 January 2009. I was glad to be a ‘fly on the wall’ on that joyous occasion, when Moji and fellow winner Romulus Whitaker were felicitated.

Accepting his award certificate and Rolex chronometer, Moji said: “In the end, this award is not about material rewards. Our most important gain was the process of the application and evaluation which were so intense and demanding that we have had to go through a lot of introspection.”

He added: “That process made us pause and ask ourselves: why are we doing our work, are we doing it right and what results are we going to achieve. That was worth a great deal for us.”

In his short and witty acceptance speech, Moji thanked everyone who has believed and supported his team’s work. His wife Purnima and two young children were there, along with several friends some of who had especially flown in for the occasion. Moji acknowledged his father, who, alas, didn’t live to share this proud moment.

Through a rigorous and discerning selection process, Rolex Awards support path-breaking work in progress, giving laureates new momentum and recognition. In the 2008 award cycle, Moji was one of 10 enterprising individuals chosen from among nearly 1,500 applicants in 127 countries by an independent panel of scientists, educators, economists and other experts.

Barbara Geary of Rolex Awards secretariat, Romulus Whitaker, Moji Riba & Yogesh Shah, CEO of Rolex India
L to R: Barbara Geary of Rolex Awards secretariat, Romulus Whitaker, Moji Riba & Yogesh Shah, CEO of Rolex India

Enthused by the Rolex Award, Moji will return to pursue his most ambitious project yet to preserve the living cultural heritage of Arunachal Pradesh, home to 26 major tribal communities. Each one has its own distinctive dialect, lifestyle, faith, traditional practices and social mores. They live side by side with about 30 smaller communities. Moji sees this richness “like a wonderful shawl woven in a myriad of colours and patterns”.

In recent years, this heritage has come under pressure from economic development, improved means of communication, the exodus of the young and the gradual renunciation of animist beliefs for mainstream religions. Instead of challenging these larger processes beyond anybody’s control, Moji is trying to harness digital technology to capture at least the essence of it for posterity.

That’s the basic idea behind the Mountain Eye Project, an unconventional initiative of his Centre for Cultural Research and Documentation (CCRD) based in Naharlagun. Magic Eye aims to create a ‘cinematic time capsule’ documenting a year in the life of 15 different ethnic groups.

Moji will train young people from each community to do the filming. This gives him access to enough film-makers as well as access to people with an intimate understanding of village life. Beginning in early 2009, these novice film-makers will capture a broad range of the tribes’ oral histories, as well as the rituals, ceremonies and festivals that take place over a year in their villages.

Moji expects to collect about 300 hours of film per village, all of which will be recorded and archived in their native languages. He believes that the resulting 4,000+ hours of video will provide an invaluable record of life as it has been lived in his state for centuries. The project will also engage scholars belonging to the 15 tribes from the Rajiv Gandhi University at Itanagar to analyse and translate this vast amount of data and organize it in a publicly accessible database.

This innovative work epitomises the spirit of Rolex Awards, which nurture excellence in individuals who often work against many odds — determined women and men lighting a few candles on their own, instead of just cursing the darkness…

As I enjoyed the company of Moji, Romulus and their many admirers well into Delhi’s chilly evening, these words the Malaysian social and environmental activist Anwar Fazal kept turning in my mind: “In a world that is increasingly violent, wasteful and manipulative, every effort at developing islands of integrity, wells of hope and sparks of action must be welcomed, multiplied and linked…”

L to R - Yogesh Shah, Moji Riba, Nalaka Gunawardene
One more shot: L to R - Yogesh Shah, Moji Riba, Nalaka Gunawardene