Satinder Bindra: It’s the message, stupid (and never mind the UN branding)!

Satinder Bindra (left) and Keya Acharya
Satinder Bindra (left) and Keya Acharya at IFEJ 2009 Congress

Satinder Bindra left active journalism a couple of years ago when he joined the UN Environment Programme (UNEP) as its Director of the Division of Communications and Public Information (DCPI) based at UNEP Headquarters in Nairobi. But thank goodness he still thinks and acts like a journalist.

Satinder, whom I first met in Paris in the summer of 2008 soon after he took up the new post, gave a highly inspiring speech to the latest congress of the International Federation of Environmental Journalists (IFEJ), held at India Habitat Centre in New Delhi from 28 to 30 October 2009.

We have gone beyond the cautionary stage of climate change, and are now acting out ‘Part II’ where we have to focus on what people can do, he said. “Climate change is no longer in doubt, and if anything, the IPCC’s scenarios are turning out to be under-estimates.”

He was referring to the IFEJ congress theme, “Bridging North-South Differences in Reporting Climate Change: Journalists’ role in Reaching an Ambitious Agreement at COP15 in Copenhagen”.

Satinder sounded emphatic when he said: “We have a limited time in which to reach as many people as possible. Environment is the single biggest challenge we face in the world today, and we as journalists have a tremendous responsibility in providing the latest, accurate information to our audiences.”

He added: “There is still a debate among journalists on whether or not we should be advocates for the environment. We should not be scared to push the best science, even if we don’t choose to engage in advocacy journalism.”

Satinder mentioned the “Paris Declaration on Broadcast Media and Climate Change,” adopted by delegates at the first UNESCO Broadcast Media and Climate Change conference held in Paris on 4-5 September 2009. It resolved to “strengthen regional and international collaboration, and encourage production and dissemination of audiovisual content to give a voice to marginalized populations affected by climate change”.

Satinder, who was a familiar face on CNN as its South Asia bureau chief until 2007, acknowledged that the media landscape was evolving faster than ever before. “Thanks to the web and mobile media, our distribution modes and business models are changing. YouTube has emerged as a key platform. Viral is the name of the game.”

His message to broadcasters, in particular, was: “You may be rivals in your work, but when it comes to saving the planet, put those differences aside.”

Copy of Seal the Deal
A call to the whole planet...
Satinder is spearheading, on behalf of UNEP, the UN-wide Seal the Deal Campaign which aims to galvanize political will and public support for reaching a comprehensive global climate agreement in Copenhagen in December.

To me at least, the most important part of Satinder’s speech was when he said that he was not seeking to promote or position the UNEP or United Nations branding. His open offer to all journalists and broadcasters: “If you need to use the hundreds of UNEP films, or make use of our footage in your own work, go right ahead. We want you to make journalistic products. There’s no need or expectation to have the UN branding!”

Wow! This is such a refreshing change — and a significant departure — from most of his counterparts at the other UN agencies, who still think in very narrow, individual agency terms. They just can’t help boxing the lofty ideals of poverty reduction, disaster management, primary health care and everything else within the agenda setting and brand promotion needs of their own agencies.

I have serious concerns about this which I have shared on a number of occasions on this blog. See, for example:
May 2007: Feeding Oliver Twists of the world…and delivering UN logos with it!
August 2007: ‘Cheque-book Development’: Paying public media to deliver development agency logos
October 2007: The many lives of PI: Crisis communication and spin doctors
July 2009: Why can’t researchers just pay the media to cover their work?

In a widely reproduced op ed essay published originally on MediaChannel.org in August 2007, I wrote:

“As development organisations compete more intensely for external funding, they are increasingly adopting desperate strategies to gain higher media visibility for their names, logos and bosses.

“Communication officers in some leading development and humanitarian organisations have been reduced to publicists. When certain UN agency chiefs tour disaster or conflict zones, their spin doctors precede or follow them. Some top honchos now travel with their own ‘embedded journalists’ – all at agency expense.

“In this publicity frenzy, these agencies’ communication products are less and less on the issues they stand for or reforms they passionately advocate. Instead, the printed material, online offerings and video films have become ‘logo delivery mechanisms’.”

Let’s sincerely hope that the pragmatic and passionate Satinder Bindra will be able to shake up the communication chiefs and officers of the UN system, and finally get them to see beyond their noses and inflated egos. It’s about time somebody pointed out that vanity does not serve the best interests of international development.

See also April 2007 blog post: MDG: A message from our spin doctors?

Linking ‘weather’ to ‘climate’: Journalists’ big challenge then…and now!

L to R - Nalaka Gunawardene, Jesper Zolk and Bahar Dutt
At IFEJ 2009 Congress on 28 Oct 2009: From L to R: Nalaka Gunawardene, Jesper Zolk and Bahar Dutt

I used to describe my job as one where I try to make sense of our topsy-turvy world. But I’d happily settle for the simpler description ‘connecting the dots’. This is what we as journalists covering development issues must do everyday in our work:
• link the macro with the micro; and
• find inter-relationships and inter-dependencies that aren’t always very self-evident.

This reminds of me a piece of advice given by the late Tarzie Vittachi (1921-1993), the Sri Lankan-born journalist and editor who was a pioneer in development journalism in the 1960s and 1970s. Long before climate change became an issue, he was speaking metaphorically to fellow journalists when he said: “Ordinary people live and work in the day-to -day weather. Most can’t relate to long-term climate. It’s our job, as journalists, to make those links clear.”

When Tarzie made this remark, some three decades ago, he was speaking metaphorically. Times have changed and now we are literally dealing with weather and climate issues.

Making those links is not always easy, especially if we want to avoid sensationalism, scare-mongering and other excesses that often characterize media coverage on climate change.

I made these observations when chairing a session on the North-South differences in the electronic media (television) coverage of climate change in New Delhi, India, this week. It was part of the latest international congress of the International Federation of Environmental Journalists (IFEJ), held at India Habitat Centre from 28 to 30 October 2009. Its theme was “Bridging North-South Differences in Reporting Climate Change: Journalists’ role in Reaching an Ambitious Agreement at COP15 in Copenhagen”.

Participants – over 100 journalists covering science and environmental issues, from all over the world – recognised how climate concerns have extended beyond strict environmental (or ‘green’) issues to mainstream political, business and even security coverage in the media.

Joining me on the TV panel were two experienced journalists from news and current affairs channels — Jesper Zolk, Climate Editor of TV2 News, Denmark, and Bahar Dutt, Environment Editor of CNN/IBN, India.

As it turned out, they were a great panel – they knew a lot, and being TV journalists, also knew how to say it well and concisely. This was the second time that Bahar – one of the best known faces on Indian television today – and I have been on a panel together: almost four years ago, at IFEJ Congress 2005, also in New Delhi, she joined me to discuss ‘Does TV do a better job on environmental reporting?’

I opened my panel by showing this cartoon, one of my favourite when it comes to climate coverage in the media:

Can we blame him for the confusion?
Can we blame him for the confusion?

We cannot assume much more knowledge and understanding in our average TV viewer than the confused guy in this cartoon, I said. So just how do we reach out and engage millions like him (and also the better informed viewers like his fellow viewer)? How do we tell this complex, still unfolding story within the time limits of 24/7 news television, I asked.

We didn’t find all the answers in 75 minutes of our session, but at least we clarified and agreed on a few points. Bahar Dutt’s observations were particularly relevant, especially since India now has over 500 news and current affairs TV channels broadcasting to a billion plus audience in over a dozen languages.

At a time when mainstream media elsewhere in the world are struggling to stay on in business, the Indian broadcast media remain ‘chaotic but robust’, she said. “But editorial filtering is not always very strong in some of our channels, which sees climate coverage ranging from no coverage at all to hysteria,” she added.

According to Bahar, much of the climate coverage in the Indian media overlooks the links with broader development issues. “Focus is often on climate treaty negotiations, or what individual experts or politicians say. These elements are only part of the bigger picture, and we need to look further and dig deeper.”

Bahar Dutt
Bahar Dutt at IFEJ 2009
“Environmental journalists are not green activists, and our role is to be watchdogs – keeping a sharp eye on government, industry and even civil society,” Bahar said. “But sometimes I find this watchdog role lacking in our media.”

Her advice to fellow journalists: stop seeing environment as simply a green and ‘cuddly’ sector, and move it into the political arena.

Jesper Zolk, Climate Editor of Denmark’s TV2 News, said his biggest challenge was how to get the pampered western viewers to change their lifestyles to be more climate friendly.

He urged journalists to focus not just on problems, but also on viable solutions. He expressed a concern that some journalists covering environmental issues sound more like green activists — a point that Bahar Dutt also agreed on.

She made another perceptive observation: people who have the least carbon footprint are the most keen to take action to mitigate climate change. That’s because they realise they are often the first to be impacted.

Our genial and erudite host Darryl D’Monte, chair of the Forum of Environmental Journalists of India (FEJI), had earlier asked participants to reflect on whether the media is part of the problem or the solution in the current crisis.

On the road to Copenhagen and beyond, we have our work cut out for us. As the Danish Ambassador to India, Ole Lønsmann Poulsen, quoted John F Kennedy in his opening remarks as saying: “The great enemy of the truth is very often not the lie, deliberate, contrived and dishonest, but the myth, persistent, persuasive and unrealistic.”

Pierre Fitter from NEWS-X wins TVEAP Environment Journalist Award 2009

Vatavaran 2009 banner
All shades of green and brown...

Pierre Fitter from Indian news channel NEWSX was given the TVEAP Environment Journalist Award (Electronic) at the inauguration of the CMS VATAVARAN, India’s premier Environment and Wildlife Film festival, which started on 27 October 2009.

This award is sponsored by TVE Asia Pacific (TVEAP) and is given to “an individual for excellence in environmental reporting that contributes to public awareness and understanding of environmental issues”.

Pierre was selected “for his insightful, analytical and fact finding stories focusing on diverse issues related to environment and climate change”.

I literally dashed from the Indira Gandhi International Airport to the India Habitat Centre in New Delhi to be part of the inaugural ceremony. Despite the best efforts by Delhi’s notorious traffic, I made it just in time to join Dr Farooq Abdullah, Union Minister of New and Renewable Energy, to present the TVEAP award to Pierre Fitter.

Pierre Fitter
Pierre Fitter: TVEAP Environmental Journalist of the Year
Aarti Dhar of The Hindu newspaper was adjudged as the Best Environment Journalist Award (Print), while my good friend Krishnendu Bose received the prestigious CMS-UNEP Prithvi Ratna Award “for his sustained and concerted efforts towards enhancing people’s understanding and spreading awareness on diverse environmental issues through films and documentaries”. This is the highest honour for wildlife and environmental film making in India.

Pierre Fitter lives in Delhi where he reports on the environment and foreign affairs. He holds a Bachelor’s degree in Socio-Legal Sciences and is studying for a Masters in Political Sciences. Pierre spent a year and a half in China and Russia, where he worked for AIESEC, an international youth leadership development organisation. While with AIESEC, he developed a deep interest in sustainable development and international relations and continues to report on these issues to this day. He has a special interest in Environment and climate change in particular.

Watch Pierre Fitter interviewing Shyam Saran, the Indian Prime Minister’s special envoy on climate change on the current state of climate change in India in early October 2009:

Selection of award winners was based on regular monitoring of Indian news and current affairs TV channels and newspapers by the CMS MediaLab.

CMS VATAVARAN is India’s premier biennial competitive and traveling Environment and Wildlife Film Festival. It was initiated in 2002 towards raising awareness about environmental issues. The CMS Environment Forum and CMS VATAVARAN have ushered in a fresh green global consciousness on an extraordinary scale using environment forums and films. CMS VATAVARAN is an initiative of Centre for Media Studies.

Small Islands, Big Impact: Film from the frontlines of climate change impact…

A short film, 20 years in the making...
A short film, 20 years in the making...

Some films, like certain books, are in the making for years or decades. My latest film, Small Islands, Big Impact, just released online by TVE Asia Pacific, is quite short: slightly under 6 minutes long. But it has been forming in my mind for the past 20 years.

As a science journalist, I have been covering its story since 1989: how the Indian Ocean archipelago of the Maldives – Asia’s smallest country by area and population – is on the ‘frontline’ of climate change impact.

The Maldives packs 325,000 people into a combined land area just under 300 square kilometres spread over 1,192 islands and islets. With an average ground level of 1.5 metres (5 feet) above sea level, it is also the lowest country on the planet. When I first visited the Maldives in late 1988, they were still recovering from a massive storm surge in 1987. Although the damage was limited, the experience showed how vulnerable the Maldives can be to even a small rise in sea levels – this prompted the then President Maumoon Abdul Gayoom to take up the issue internationally. (It was President Gayoom who took up climate crusading at statesman level, well before Al Gore turned up on the scene.)

Interestingly, my first encounter with President Gayoom had nothing to do with climate – it concerned a celestial phenomenon: the Maldives was witnessing an annual solar eclipse and the President wanted to observe it in the company of amateur astronomers from their nearest neighbour, Sri Lanka. So he invited a couple of us over (I was active in the Young Astronomers’ Association of Sri Lanka at the time.)

Small states conference on sea level rise logoI returned to the Maldives in November 1989, that time as a member of the international media covering the first ever small states conference on sea level rise. Held at the Kurumba island resort, it was one of the earliest international gatherings on climate impacts on low lying states, a topic that was to gain public interest and momentum in the years to come. Among the participants were delegates from practically all the small states in different parts of the world (defined as those with less than 1 million population), and scientists from disciplines such as oceanography, climatology, meteorology and geology.

This was one of the first international scientific events that I covered as an eager young science journalist. I was a foreign correspondent for Asia Technology, a monthly magazine on Asian science and technology published from Hong Kong (now defunct), and freelancing for The Island daily newspaper in Sri Lanka. (There’s nothing online from that coverage as it was in the pre-web era!)

The conference had technical sessions where experts debated scenarios and implications, and a political segment where delegations made their official statements. In the end, they issued the Malé Declaration on Global Warming and Sea Level Rise, which urged for inter-governmental action on the issue.

Our Maldivian hosts knew that scientists and officials alone couldn’t send out a powerful message to the world on what climate change meant for low lying islands of the world – many of them mere specks on the world map, barely registering in media’s radar. So on the last day of the conference, we were taken to the Maldivian capital of Malé, where a demonstration and public rally were held by school children and ordinary people.

That turned out to be the most striking moment of the whole week. I had been listening to experts and officials talk about impacts, scenarios and mitigation measures for several days, on which I’d filed several stories. But unless I go back to my personal archives, I can no longer remember those details. My lingering memories of this event are in a few photos I took, showing school children telling delegates – and the world – what it means to be living on the front lines of climate change impact.

This was the most striking photo – three more are found in an earlier blog post:

maldives-too-young-to-die-say-school-children-nov-1989.jpg

After 1989, I visited the Maldives on a couple of occasions for professional purposes during the 1990s. After I started working with TVE Asia Pacific in 1996, I was keen to return to the story of the Maldives and climate change – this time, in moving images – but I never had the chance until this year.

But I was covering the bigger story of climate change and its impact on the Asia Pacific from other locations. For example, in 2002, I commissioned and executive produced Voices from the Waves, the first-ever documentary on climate change in the South Pacific made by a native Pacific islander. Directed by Fijian film-maker Bernadette Masianini, the story revolved around two teenagers growing up on Fiji and Kiribati, each facing an uncertain future because of climate change.

In November 2007, the Maldives once again hosted representatives from small island states to discuss climate change. Eighteen years after the original meeting, the subject was no longer a fringe concern; it was now on everybody’s agenda. The meeting urged the the human dimension of global climate change to be included in the agenda of UN Climate Change Summit in Bali (December 2007), and sought the international community’s commitment “to protect people, planet and prosperity by taking urgent action to stabilize the global climate change”.

This time, the Male’ Declaration on the Human Dimension of Global Climate Change called for the UN High Commissioner for Human Rights to assess the human rights implications of climate change and “to conduct a study into the effects of climate change on the full enjoyment of human rights”. It also requested the UN Human Rights Council to convene a debate on human rights and climate change.

I wasn’t present at the 2007 meeting, but followed the process online. While climate change emerged as a major global concern, political change and reforms were underway in the Maldives. The country moved to a multi-party democracy, and in November 2008, the Maldivian Democratic Party‘s candidate Mohamed Nasheed won the presidential election.

Science News cover - 28 Feb 2009
Science News cover - 28 Feb 2009
President Nasheed continues the climate advocacy that President Gayoom had sustained for nearly a quarter of a century. President Nasheed has emerged as an outspoken and pragmatic voice speaking on behalf of his and other small island states, grouped under the Alliance of Small Island States (AOSIS).

In early 2009, President Nasheed announced that the Maldives would become the world’s first fully carbon-neutral nation within a decade. To accomplish this, they would vigorously pursue renewable energies and green energy sources to replace current dependence on fossil fuels.

The final inspiration for Small Islands, Big Impact came in February 2009, when Science News magazine in the United States carried a cover feature on the challenges faced by Kiribati and the Maldives because of climate change. Written by senior science writer Cristine Russell, the article noted: “The Maldives and Kiribati highlight a hidden challenge for coping with climate change. It’s not just about slowing the emissions of greenhouse gases. It’s also about figuring out what to do for localities threatened with the possibility of extinction from rising ocean waters.”

My original plan was to film interviews with President Anote Tong of Kiribati, and President Nasheed. While sharing the same overall concerns, the two leaders (and their governments) have adopted somewhat different responses to the challenges posed by climate change. Unfortunately, the interview with President Tong did not come through in time, even though I had a Kiribati TV crew standing by to film it. So I decided to go ahead with the film focusing solely on the Maldives.

Location filming in Male - Hussein Makzoom (left) and Ibrahim Yasir
Location filming in Male - Hussein Makzoom (left) and Ibrahim Yasir

As with all TVEAP films, I was keen to make it with a local crew. Mariam Niuma, an engaging young Maldivian woman who had worked for nearly two years with us as an intern, helped me find a very capable crew in Ibrahim Yasir and his colleague Hussein Makzoom.

Niuma had been urging us to make a film about her country and was delighted that we were finally able to take it up. She helped us in numerous ways with local knowledge, introductions and advice. She also took time off her work with a local charity to show me around the Male’ island – which I was returning after a dozen years, in which time it had changed almost beyond recognition. (Male’ is one of the most crowded places on Earth – every one in four Maldivians lives on the tiny capital island.)

Small Islands, Big Impact was filmed on location over a few days in late August in Male’ and the nearby island of Vilingili. Our tiny production budget didn’t allow us to spend longer or venture further into the more remote islands and atolls (coral island formations, 26 of which make up the Maldives).

Overcrowded Malé, capital of the Maldives
Overcrowded Malé, capital of the Maldives
The timing wasn’t ideal either – the Monsoon was still active, and rain often interrupted our filming. There was some irony that a climate film was being shot in inclement weather. Sometimes we filmed in spite of the rain – one ferry ride we took from Male’ to Vilingili island had to cross very choppy seas that made me (a land lubber!) quite nervous. For our Maldivian crew, however, it was all in a day’s work…

President Nasheed’s media team had been quick and supportive in accommodating our interview request, but when actually filming it, we faced an unexpected challenge which I’ve described in an earlier blog post. (Clue: In addition to inclement weather, we had to deal with a nasty influenza virus). With the month-long Ramadan fast period about to begin, which would significantly affect the pace of work in the 100% islamic Maldives, we had no choice but to persist with our filming, improvising as we went along.

I returned to Colombo with five camera tapes rich in footage, one of which contained a 15-minute interview with the amiable and technocratic President Nasheed. Over the next few weeks, I worked with our editor Umesha Fernando in distilling this material into a short, compact film less than six minutes. It took a good deal of time and effort — especially since I chose not to have any narration and to let President Nasheed tell the story in his own voice, interspersed with text-supported transitions.

Because of this style, soundtrack mattered a great deal, and we agonised over custom-composing the music. As I put everything this together, I kept recalling the wise words of senior Australian film-maker Bruce Moir: “Film is a lousy medium to communicate information. It works best at the emotional level.”

In the end, we barely met our self-imposed deadline: the film was released online just in time for the International Day of Climate Action. At the same time, I released the full interview (in text) on TVEAP website and the Groundviews citizen journalism website.

I can’t judge my own film, but I have tried hard to strike a balance between its intellectual and emotional appeal. My team and I set out to tell a compelling story about a country on the frontlines of climate impact. No less a person than its dynamic head of state stars in our modest effort, made on an incredibly tiny budget.

So here it is, a film that has been 20 years in the making – Small Islands, Big Impact!

Note: Small Islands, Big Impact was produced on an editorially independent basis by TVE Asia Pacific in collaboration with COM+ Alliance of Communicators for Sustainable Development. As with all other TVEAP productions, this series comes without license fees, where only copying and dispatch costs are payable. To order broadcast master tapes, please contact:

It may also be ordered in high resolution on DVD (without regional coding) from TVEAP’s e-shop.

President Mohamed Nasheed: Encounter with a genial climate crusader…

President Mohamed Nasheed: Stop pointing fingers!
President Mohamed Nasheed: Stop pointing fingers!

It had taken many days to set up the interview, but in the end we got only 15 minutes of the promised 30. President Mohamed Nasheed turned up more than an hour late, lagging behind in his day’s schedule. While waiting, his staff had repeatedly asked me to cut down the interview as the President was already late for a state function. I had nodded half-heartedly.

President Nasheed (known among his people as ‘Anni’) walked in, beaming and apologising for keeping us waiting for over a day. We had set up our lights and video camera the previous day, only to find that the President had cancelled all his appointments that day to be with his young daughter hospitalised with the ‘flu. As a father myself, I could fully understand – even if it affected our filming plans.

I introduced myself and crew, and asked how his sick daughter was doing. She is not in any danger, he said, and should be home soon. That was a relief.

I ushered President Nasheed to the simple chair we’d chosen for him to occupy during our interview, being filmed in the stately room where the President normally receives high level state guests. As the crew pinned up the mic and adjusted the lights, I quickly explained who we were, and what the interview was for – a short film that would be globally distributed highlighting the vulnerability of his island nation to climate change impact.

There was not an air of pomposity around him. He exchanged a few words in Divehi with my Maldivian film crew – Ibrahim Yasir and Hussein Makzoom. As I would soon find out in the interview, he was also very well informed, articulate and passionate. (I remembered interviewing former President Maomoon Abdul Gayoom nearly 20 years ago when I covered the Small States Conference on Sea Level Rise he convened in Nov 1989. Gayoom was expressive in his own way but had an air of scholarly superiority about him.)

In the 15 minutes that we had, I asked a total of 10 questions. I had sent in advance a baker’s dozen questions to his media staff. I don’t know if they briefed him, but clearly President Nasheed was in his element. He didn’t have any notes, and yet answered my questions perceptively, genuinely and always eagerly. The one-time journalist and human rights activist was very media savvy.

Read my full interview on TVE Asia Pacific website and on Groundviews citizen journalism website (where a discussion is unfolding)

He must have been asked some or most of these questions many times before. Yet with each answer, he found his comfort levels with me and by about the fifth minute, we were nicely chatting along. I had to keep reminding myself that I was really talking to one of Asia’s youngest heads of state. At that moment, he sounded every bit a chatty technocrat.

Nalaka Gunawardene (left) with President Mohamed Nasheed of the Maldives
Nalaka Gunawardene (left) with President Mohamed Nasheed of the Maldives

President Nasheed had lot to say, and knew just how to say it. I had prepared for days, reading his recent speeches and op ed essays. I had figured out what to ask to elicit the kind of answers I was hoping for. He didn’t disappoint me. If his staff had not interrupted our interview, we could have easily gone on for half an hour or longer.

But I knew he had already given good ‘soundbites’ that we could excerpt in a short film. For example, how many heads of state would engage in plain talk like this when asked for his core message to the upcoming climate summit in Copenhagen: “In a nutshell, I’d like to say what has already been said: ‘Don’t be stupid!’. Going on and on about who did it is not going to save us. This is the time to realise that the deed is done. So let’s see how we may be able to proceed from here…

Earlier in the interview, he sounded grave when he outlined the prospects for his nation, the lowest-lying country on the planet, now on the frontline of climate change impact. “We will die if this goes on, and therefore, we have a fundamental right for life. If that is challenged, we have to link it be a human rights issue, and not just an environmental issue.”

The next minute, his tone became more resolute when talking on coping with massive changes already unfolding as a result of global warming. He stressed the value of democracy, good governance and people’s right to information as vital elements in adaptation – the difficult task of living with climate change.

Responding to my questions, President Nasheed talked about plans to make the Maldives carbon-neutral within a decade, and said the ‘sovereign wealth fund’ he announced soon after his election was already saving money “so that we will have something when the going gets very bad….”.

Sinking slowly in the East?
Sinking slowly in the East?
We also wanted to film President Nasheed at work, to establish him as an engaged political leader – the first democratically elected President of the Indian Ocean archipelago of 325,000 people. But there was no time. We then hoped to film his daily walk home after work. But the rain and delayed schedule meant he went home by car – and after dark. So we had to rely on stock footage instead.

The mix of democrat and technocrat in President Nasheed makes him an extraordinary personality and the world is taking note. The New York Times Magazine did a full length profile in May 2009 with the title ‘Wanted: A New Home for My Country’. A Hollywood film company is currently tracking the President as he travels the world, calling for urgent climate action that goes beyond mere words. (In fact, with my consent, they filmed me filming the President.)

A month after my interview, TIME Magazine named him an Environmental Hero of 2009 – the only serving head of state so honoured this year. I was delighted to see this, but TIME’s chosen photograph made me very jealous. I had dearly wanted to shoot our interview outdoors, but a combination of bad weather and presidential schedule ruled that out. Evidently, TIME photographer Chiara Goia had better luck: President in full business suit standing about a foot deep in the calm, azure waters of the Maldives.

The same waters that he and his team are trying desperately hard to keep at bay, for as long as possible.

Read my full interview with President Mohamed Nasheed on TVEAP website and on Groundviews

Watch the short film, Small Islands, Big Impact:



Blog post January 2008: Little voices from the waves: Maldives too young to die!

350 – A new rallying call for a world under climate seige

The new number for the future: 350...
The new number for the future: 350...

Nearly 4,000 events are planned in more than 160 countries for the International Day of Climate Action on 24 October 2009 — the most widespread day of political action in history.

It’s a call to action by the 350.org campaign: “On 24 October, we will stand together as one planet and call for a fair global climate treaty. United by a common call to action, we’ll make it clear: the world needs an international plan that meets the latest science and gets us back to safety.”

This is their viral video. More at: http://www.350.org

A, B, C and E of good journalism: Reporting as if the planet and people mattered

Candid weather reporting?
Candid weather reporting?

“Environmental journalism would be a whole lot better if it had more of the three Ss: science, substance and (good) stories. First and last, it has to be good journalism, and that requires accuracy, balance and credibility. Trying to save the world – as some environmental journalists claim to do – does not give them a license to indulge in sloppy journalism, or to peddle conspiracy theories or half-truths.”

This has been my view on environmental journalism for sometime. Several years ago, my good friend (and former editor, The Times of India) Darryl D’Monte quoted me as saying this in UNEP’s Our Planet magazine while surveying the environmental coverage in the media in developing countries.

I reiterated these views today in a talk given to an international group of environmental journalists. The occasion was the 18th APFEJ Congress of Environmental Journalists being held in Colombo, Sri Lanka, from 19 to 21 October 2009.

My topic was a familiar one: Changing climate and moving images. I used it as a spring board from which to explore some broader issues that concerns every journalist who cares for life on Earth.

I returned to the time-honoured core values of good journalism – Accuracy, Balance and Credibility – and suggested we need one more letter, E – for Empathy. Without this latter attribute, our reportage and analysis would remain clinically cold while the planet warms up, I cautioned.

I also reflected on what it means to be an ‘environmental journalist’ in our troubled times.

For several years, I proudly called myself an ‘environmental journalist’. But I now question whether the growth of environmental journalism as a media specialisation has, inadvertently, ghettoised environmental issues within the editorial considerations of media organisations.

This is not to argue against media professionals specialising in environment or other development sectors such as health, gender or human rights. As issues become more complicated, journalists require sufficient background knowledge, sustained interest and some specialisation to do their job well. But it’s poor strategy to leave sustainable development issues entirely in the hands of ‘environmental journalists’.

At best, they can only weave part of the much-nuanced, multi-faceted tapestry of sustainable development. To grasp that bigger picture, and to communicate it well, we need the informed and active participation of the entire media industry -– from reporters, feature writers and producers to editors, managers and media owners.

Climate change, rapidly emerging as the charismatic mega-issue of our troubled times, could become a rallying call to unify the media and communication industries for this purpose.

Already, there is recognition of climate change’s far-reaching impacts. the UN’s Inter-governmental Panel on Climate Change urged a couple of years ago for the global issue to be ‘re-branded’ as a development problem rather than an environmental one.

In this scenario, we urgently need more good journalism that covers sustainable development concerns as an integral part of the mainstream of human affairs. Noble intentions of saving endangered species or ecosystems do not give anyone the license to engage in shoddy journalism.

The pursuit of plain good journalism will make us:
• rigorous in our field investigations and amassing of facts;
• balanced in our analysis of issues, impacts, choices and alternatives;
• committed to staying with evolving, fast-moving stories; and
• adaptable to accommodating new perspectives and knowledge.

It will also give us the courage of our convictions to question conventional ‘wisdom’, challenge established notions and take unfashionable positions when we have to.

April 2007 blog post: Can journalists save the planet?

UK Nepal Climate Change Film Competition: We’re toast in 3 minutes!

Tell a climate story in just 180 seconds...
Tell a climate story in just 180 seconds...

In July 2007, we had an interesting discussion on this blog on the shrinking durations of Nature and environment films and TV programmes. The moving images community is divided on this, with some purists holding out that to pack complex, nuanced messages into a few minutes is akin to dumbing everything down. Noted film-makers like Neil Curry disagreed.

I revisited this topic in August 2008, saying: “But there’s no argument of the sheer power of well produced public service announcements (PSAs) to move people with a specific, short message. Nothing can beat them for the economy of time and efficacy of delivery.”

Kathmandu to Copenhagen - in three minutes?
Kathmandu to Copenhagen - in three minutes?
The trend to make ever shorter films has been fuelled by the growth of online video, where the dominant value seems to be: less is certainly more! This is the premise, for example, of the current competition One Minute to Save the World.

In Nepal, they were more generous — and allowed three minutes. I recently came across the winners of the UK Nepal Climate Change Film Competition, where Nepali film makers were invited to “make short, effective films of up to 3 minutes on the theme of Climate Change”. The submitted films had to be original in concept, innovative and highly motivational – no restrictions were set in terms of discipline or genre. It was organised by our friends at Himal Association, better known for sustaining Film South Asia festival for a decade.

The winning films were screened at an awards ceremony in September 2009 at the Regional Climate Change Conference in Kathmandu. They will also be screened at Kathmandu International Mountain Film Festival 2009 (10-14 December) and will be broadcast on television.

The winning film, Act locally think globally, was directed by Santoshi Nepal and Ishu Lama:

First runner-up, Jeopardy, is an animation directed by Shiva Sharan Koirala:

Second runner-up, 3 Cs of Climate Change, directed by Binod K Dhami and Padam Raj Paneru:

The competition attracted an impressive 124 entries. Angelo D’Silva, an educationist and media critic in Kathmandu, recently reviewed the entries in Himal Southasian special issue on climate change. He wrote: “In cash-strapped times, these contests focusing on climate change prove to be a cost-effective strategy in generating content. With no funding directed to the filmmaker for production, and prize money amounting to NPR 130,000 (USD 1700) for the three winners, the climate-change film contest is a way to make a splash on the cheap.”

He added: “While the filmmakers, all of whom were Nepali, exhibited an impressive range and quality, it was a range obscured by the selection of some fairly typical public-service-announcement-type finalists. Hopefully, however, two sets among the entries will soon see the light of day: those documenting the effects of climate change on Nepali communities, and those exploring (and exploiting) anxieties and fears about the burgeoning climate crisis.”

Read full review here.

I have only seen the three winning entries that are available online, so it would be unfair to comment on other entries. But I found the three winners predictably text-bookish. For sure, simple awareness raising is always helpful, but much more is needed – and urgently so – to deal with climate change. Film can be a powerful force for changing lifestyles, and not all of them have to be feature film length in Al Gore style.

Tata Young: Singing up a storm for the Ozone Layer

Tata Young - photo by Nirmal Ghosh
Tata Young - photo by Nirmal Ghosh
“Tata Young sings up a storm for Ozone Layer.”

That was a headline in the Bangkok Post newspaper on 8 October 2009, while I was in Thailand for the Ozone Media Roundtable. My friends at the UN Environment Programme (UNEP) were ecstatic.

Tata Young, 28, is a Thai-American singer, model and actress who is one of the best known performers in Thailand, with a growing following across Southeast Asia. Last week, she was among the performers at the “What on Earth!” concert in Bangkok, part of the EU Green Days event to coincide with the latest round of negotiations of the UN Framework Convention on Climate Change, UN-FCCC.

Tata is the latest Asian entertainment celebrity to join the climate bandwagon. Inside the UN Convention Centre in Bangkok, the climate negotiations were making slow progress. Environmental activists and campaigners were trying every trick in their books to speed things up — but governments bickered over selfish interests even as the planet heated up.

Tata’s newest album, Ready for Love, has its cover printed on recycled paper and sports a sticker that says “Protect the Ozone Layer”. Her interest in campaigning for ozone was sparked when she donated her time filming an ozone related public service announcement for UNEP last year.

The PSA is one of four that UNEP’s ozone team in Asia produced in 2008 as part of their public awareness campaign. They all draw attention to an important date that is drawing close: by or before 1 January 2010, all consumption and production of chlorofluorocarbons, or CFCs, one of the main destroyers of the ozone layer would be phased out in all countries of the world. That is a significant achievement under the Montreal Protocol that nations of the world adopted in 1987 to save the endangered ozone layer.

The PSAs started screening in movie theatres in the Philippines earlier this year, to be followed by Thailand and other countries in the region.

Watch Tata Young’s ozone PSA for UNEP:

In June this year, talking to journalist Nirmal Ghosh, Tata Young said: “It’s important that people are aware of the little things you can do to protect our world, are aware (of ozone) and know what’s going on, especially because unlike garbage and other types of pollution, you can’t see the ozone layer.”

Read the full text on Nirmal’s blog: More Than Just Hot Air, 4 June 2009

Tata is now singing and speaking for the ozone layer on her own steam. Unlike some other UN agencies, UNEP does not have a formal goodwill ambassador programme. But she has de facto become one.

Full credit to her for this choice. After all, the Ozone Layer – located between 10 and 50 kilometres above the Earth, and invisible to the naked eye – is not something tangible like cuddly animals or endangered plants. Moving ordinary people to care for something they can’t see or touch is that much harder, even if all life on Earth depends critically on it (the Ozone Layer absorbs most of the Sun’s harmful ultra-violet days).

Tata used to hit the headlines in Thailand for some songs which were considered a little too ‘hot’ for the conservative guardians of culture. But looking at the less-than-glacial pace kept by climate change talks in Bangkok, perhaps activists should roll out Tata Young to turn on the heat…

Why don’t the greenhouse gases escape through the Ozone Hole?

Can we blame him for the confusion?
Can we blame him for the confusion?

Don’t laugh. The perception of the TV viewer in this cartoon (which first appeared a couple of years ago in the Akron Beacon Journal in Ohio, United States) is more common that you’d think. In recent years, as climate change rose up in the media’s news agenda and the public’s list of concerns, I have met a number of people – from across educational and cultural spectra – who harbour similar confusion about the two issues.

I showed this cartoon, and referred to the wide-spread confusion, in my opening remarks to the Ozone Media Roundtable, an event to engage Asian media professionals on the nexus between ozone depletion and climate change. The meeting, held in Chiang Mai, Thailand, on 8 – 9 October 2009, was organised jointly by the United Nations Environment Programme (UNEP) and TVE Asia Pacific for invited senior journalists and broadcasters from the Asia Pacific region.

Ozone layer depletion and climate change are linked in a number of ways, but ozone depletion is not a direct or major cause of climate change.

In fact, the relationship between ozone and climate is both complex and nuanced, which has prompted some experts to call it a ‘Tango in the Atmosphere’. Ozone affects climate, and climate affects ozone. The authoritative UNEP GRID Arendal website says: “Ozone depletion and climate change are two distinct problems but as they both modify global cycles, they cannot be totally separated. There are still many uncertainties concerning the relations between the two processes.”

Read more about this at the Ozone Hole website.

Since the late 1980s, Montreal Protocol on substances that deplete the ozone layer has successfully phased-out 97 per cent of 100 chemicals that damage the protective shield that filters out harmful ultra violet rays to the Earth.

In recent years, research has outlined that global efforts to protect the ozone layer has also delivered climate benefits as many of the chemicals that damage the ozone layer – such as chloroflurocarbons or CFCs – also cause global warming.

In 2007 a scientific paper calculated the climate mitigation benefits of the ozone treaty as totalling an equivalent of 135 billion tonnes of C02 since 1990 or a delay in global warming of seven to 12 years. That same year countries meeting in Canada, under the Montreal Protocol, agreed to an accelerated freeze and phase-out of Hydrochloroflurocarbons (HCFCs)—chemicals designed to replace the old, more ozone-damaging CFCs – in the main for the climate benefits.